Dr Sreejesh S
vidwan id: 124048
Assistant Professor, Department of Marketing Management
Indian Institute of Management Kozhikode
Expertise
- Management
Publications
Publications
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Scopus
h-index
25
CrossRef
Citations
534
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14
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Bio
Online Marketing, Advertising
Personal Details
- Male
- Assistant Professor , Indian Institute of Management Kozhikode
- Indian Institute of Management Kozhikode
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Co-Authors (11)
Narsee Monjee Institute of Management Studies, Mumbai
Indian Institute of Management Kozhikode
Indian Institute of Management, Sirmaur
O P Jindal Global University
Indian Institute of Management Kozhikode
Indian Institute of Management Udaipur
XIM University, Bhubaneswar
Rajagiri College of Social Sciences, Kalamassery
O P Jindal Global University
Rajiv Gandhi Institute of Petroleum Technology, Rae Bareli
Indian Institute of Management Ahmedabad
Scholarly Work
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Scholarly Publications
Impact of other customers in high and low involvement services: Moderating role of customer’s need for uniqueness
Open AccessImpact of other customers on service quality evaluation and revisit intention in hospitality services
Open AccessAre you able to recall the brand? The impact of brand prominence, game involvement and persuasion knowledge in online – advergames
Open AccessRole of mobile banking servicescape on customer attitude and engagement: An empirical investigation in India
Open AccessInvestigating the Process Through which E-Servicescape Creates E-Loyalty in Travel and Tourism Websites
Open AccessEffects of cognition demand, mode of interactivity and brand anthropomorphism on gamers’ brand attention and memory in advergames
Open AccessImpact of responsible tourism on destination sustainability and quality of life of community in tourism destinations
Open Access
10.1016/j.jhtm.2016.10.001
41
272