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- Management
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Bio
Buying Behavior – Impulse Buying, Online Buying, Mall Selection, Rural Marketing, InternationalMarketing, Marketing of Services
Personal Details
- Male
- Professor , Indian Institute of Management Raipur
- Indian Institute of Management Raipur, Atal Nagar
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Co-Authors (18)
Indian Institute of Technology Kharagpur
Banaras Hindu University
Indian Institute of Management Raipur
Indian Institute of Management, Bodhgaya
National Forensic Sciences University
Indian Institute of Management, Amritsar
Indian Institute of Management Raipur
Indian Institute of Management Ranchi
Indian Institute of Management, Visakhapatnam
Alliance University, Bangalore
Indian Institute of Management Raipur
Indian Institute of Management Raipur
Indian Institute of Management Raipur
Jhulelal Institute of Technology, Lonara
National Institute of Technology Rourkela
N/A
Indian Institute of Management, Bodhgaya
Indian Institute of Management Raipur
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Scholarly Publications
Hierarchy of shopping experience at Indian malls: A conceptual model using interpretive structural modelling
Open AccessImpulsive buying structure in retailing: An interpretive structural modeling approach
Open Access
10.1057/jma.2015.17
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