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Prof Keyoor Purani

vidwan id: 56354
Male

Professor, Department of Marketing Management
Indian Institute of Management Kozhikode

Expertise

  • Management

Publications

Total Articles 51
Books 0
Proceedings 0

Publications

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Scopus

Citations 1109
h-index 13

CrossRef

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Citations 311
h-index 7
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Bio

Marketing Management

Personal Details

  • Male
  • Professor , Indian Institute of Management Kozhikode
  • Indian Institute of Management Kozhikode
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Professor Apr 2005 – Present
Indian Institute of Management Kozhikode | Department of Marketing Management

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Co-Authors (10)

Anand

Dr Anand G

Indian Institute of Management Kozhikode

Chandrakhanthan

Dr Chandrakhanthan J

Kristhu Jayanthi College, K. Narayanapura

Deepak S

Dr Deepak S Kumar

Indian Institute of Management Kozhikode

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Prof G Sridhar

Indian Institute of Management Kozhikode

Joffi

Dr Joffi Thomas

Indian Institute of Management Kozhikode

Saji

Prof Saji Gopinath

Indian Institute of Management Kozhikode

Saurabh Kumar

Dr Saurabh Kumar Dixit

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Dr Swati Alok

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Scholarly Work

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Scholarly Publications

Globalization and Academic Research: The Case of Sustainability Marketing

Open Access
article
Authors: K Purani, S Sahadev, DS Kumar

Advertising and Promotion: An Integrated Marketing Communications Perspective

Open Access
article
Authors: K Purani, GE Belch, MA Belch

Conceptualising visual servicescape aesthetics: An application of environmental psychology

Open Access
article
Authors: DS Kumar, K Purani, S Sahadev

Exploring the role of technology readiness in developing trust and loyalty for e-services

Open Access
Book Chapter

Comparing the importance of luxury value perceptions in cross-national contexts

Open Access
Article

The moderating role of industrial experience in the job satisfaction, intention to leave relationship: An empirical study among salesmen in India

Open Access
Article

The moderating role of industrial experience in the job satisfaction; intention to leave relationship: an empirical study among salesmen in India

Open Access
article
Authors: K Purani, S Sahadev

Modelling the consequences of e-service quality

Open Access
Article