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Prof G Sridhar

vidwan id: 56360
Male

Professor, Department of Marketing Management
Indian Institute of Management Kozhikode

Expertise

  • Management

Publications

Total Articles 8
Books 0
Proceedings 0

Publications

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Scopus

Citations 201
h-index 4

CrossRef

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Citations 168
h-index 4
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Bio

Marketing Management

Personal Details

  • Male
  • Professor , Indian Institute of Management Kozhikode
  • Indian Institute of Management Kozhikode
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Professor Apr 2007 – Present
Indian Institute of Management Kozhikode | Department of Marketing Management

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Co-Authors (2)

Keyoor

Prof Keyoor Purani

Indian Institute of Management Kozhikode

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Scholarly Work

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Scholarly Publications

Systematic review of determinants of sales performance: Verbeke et al.’s (2011) classification extended

Open Access
Review

Product Adaptation for Rural Markets: A Social Relations Approach: An Abstract

Open Access
Book Chapter
Authors: Sridhar G.;Chawla V.;Lyngdoh T.

Salesperson’s spirituality: impact on customer orientation and adaptability

Open Access
Article

Workplace Spirituality as a Precursor to Relationship-Oriented Selling Characteristics

Open Access
Article

Individual spirituality at work and its relationship with job satisfaction; propensity to leave and job commitment an exploratory study among sales professionals

Open Access
article

Rural Markets: Understanding Consumers & Developmental Issues

Open Access
article
Authors:

Individual spirituality at work and its relationship with job satisfaction, propensity to leave and job commitment: An exploratory study among sales professionals

Open Access
Article

Shopper's attitude and demographics influence on store patronage

Open Access
article
Authors: T Mishra, P., Sridhar G., Jain