Dr Jogendra Kumar Nayak
vidwan id: 155313
Associate Professor, Management Studies
Indian Institute of Technology Roorkee
Expertise
- Management
Publications
Publications
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Scopus
h-index
21
CrossRef
Citations
498
h-index
11
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Bio
Marketing , B2B Marketing, Marketing Research Methods, Data Analysis
Personal Details
- Male
- Associate Professor , Indian Institute of Technology Roorkee
- Department of Management, Indian Institute of Technology Roorkee
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Co-Authors (5)
O P Jindal Global University
Indian Institute of Technology Roorkee
XAVIER LABOUR RELATIONS INSTITUTE (XLRI)
Tata Institute of Social Sciences
Indian Institute of Management, Sirmaur
Scholarly Work
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Scholarly Publications
Relationship among smartphone usage, addiction, academic performance and the moderating role of gender: A study of higher education students in India
Open AccessRole of event personality and exhibitors’ eudaimonic and hedonic happiness in predicting event advocacy intentions: An empirical study
Open AccessFactors influencing buying behaviour of green energy consumer
Open Access
10.1016/j.jclepro.2017.03.010
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193