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Prof (Dr.) Alok Bansal

vidwan id: 540736
Male

Professor,
Prestige Institute of Management & Research, Indore

Expertise

  • Management

Publications

Total Articles 6
Books 0
Proceedings 0

Publications

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Professional Recognition

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Community & Membership

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ISTE

2006
Life Member

Bio

Professor & Head, Data Analytics and Information Systems Department at PIMR, Indore. Data Analytics Experts; Professional Trainer of Advanced Excel, IBM SPSS, Tableau, Power BI, R, etc. Successfully took corporate training sessions on Advanced MS Excel/Power BI in Force Motors, Indira Securities, IOCL, Panasonic, etc. PhD Guide in Management. Thirteen Ph.D. degrees were awarded under my guidance. Having more than seventy-five publications.

Personal Details

  • Male
  • Professor , Prestige Institute of Management & Research, Indore
  • Sch. No. 54, Vijay Nagar,
Ph.D
Devi Ahilya Vishwavidyalaya 2000
MBA (Information Systems)
Other Institute 1999
B. Com.
Devi Ahilya Vishwavidyalaya 1996
Higher Secondary (12th)
Other Institute 1993
High School (10th)
Other Institute 1991
Professor Jul 2005 – Present
Prestige Institute of Management & Research, Indore
Assistant Professor - Selection Grade May 2000 – Jul 2005
I.P.S. Academy, indore

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Scholarly Work

“Management Research in India”, based on doctoral theses in Management accepted by Indian Universities and listed in weekly editions of ‘University News’, published by the Association of Indian Universities, New Delhi from January 2000 to December 2005.

Funding Agency: PIMR, Indore

Principal Investigator

50,000

2005 - 2005

Completed

A Study of Mobile e-Marketing Adoption in Select Tier-I, Tier-II and Tier-III Cities of India

University Devi Ahilya Vishwavidyalaya, Madhya Pradesh, Indore
Year 2023

Study of Buying Behaviour in Apparel Retail Industry in India

University Devi Ahilya Vishwavidyalaya
Year 2022

Strategies of e-Marketing in India

University Devi Ahilya Vishwavidyalaya
Year 2021

Personal Financial Planning: A Study of Households of Tier I and Tier II Cities in India

University Devi Ahilya Vishwavidyalaya
Year 2021

A Study of Consumer Adoption of Mobile Banking Services in India

University Devi Ahilya Vishwavidyalaya
Year 2019

A Study of Determinants of Customer Satisfaction in Health Insurance Services in India

University Devi Ahilya Vishwavidyalaya
Year 2018

Development of Risk Identification Model for Managing a Project

University Devi Ahilya Vishwavidyalaya
Year 2017

Performance Evaluation of AICTE Approved Management Institutions in Indore

University Devi Ahilya Vishwavidyalaya
Year 2014

A Study of Training Effectiveness in Telecom Companies of Madhya Pradesh

University Devi Ahilya Vishwavidyalaya
Year 2014

A Study of Internet UsersA Study of Internet Users’ Perception towards Internet Advertising

University Devi Ahilya Vishwavidyalaya
Year 2013

Dimensions Affecting Shopping Behavior of Customers in Organized and Unorganized Retail Formats

University Devi Ahilya Vishwavidyalaya
Year 2012

Internet Self-Efficacy and Socio-Economic Status as Determinants of Adoption of Internet-Enabled E-Banking: An Empirical Study

University Devi Ahilya Vishwavidyalaya
Year 2011

Effect of Emotional Intelligence on Organizational Politics

University Devi Ahilya Vishwavidyalaya
Year 2010
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Scholarly Publications

Consumer’s Attitude Towards Mobile Marketing Communication of Fashion Products: A Confirmatory Factor Analysis

Open Access
article
Authors: Dr. Alok Bansal, Dr. Minal Uprety, Dr. Sumit Zokarkar

A Study of Promotion Factor Affecting Anti-Smoking Measures.

Open Access
article
Authors: Ashish Agrawal, Dr. Alok Bansal

An Empirical Study of Factors Influencing Consumer's Perception towards Use of E-Wallets

Open Access
article
Authors: Alok Bansal and Vanita Joshi

Effect of Online Promotion Strategies on Purchase of Electronic Gadgets

Open Access
article
Authors: Alok Bansal, Jitendra Patel and Sejal Dubey

Factors Influencing Customer Satisfaction in Health Insurance Services in India

Open Access
article
Authors: Monica Bhatia and Alok Bansal

Factors Influencing Consumer’s Intention to use E-payment System: An Empirical Study

Open Access
article
Authors: Meenal Agrawal and Alok Bansal