Vidvan Image

Dr Nachiketas Nandakumar

vidwan id: 255234
Male

Assistant Professor, Marketing and Strategy
THIAGARAJAR SCHOOL OF MANAGEMENT

Expertise

  • Management

Publications

Total Articles 10
Books 0
Proceedings 0

Publications

No publication activity to display at the moment.

Scopus

Citations 16
h-index 2

CrossRef

CrossRef Icon
Citations 13
h-index 2
Google Scholar

Loading Scholar statistics...

Professional Recognition

2017

Outstanding Contribution in Reviewing

Journal of Business Research
2018

Employee of the Quarter

Great Lakes Institute of Management
2009

Employee of the Month

Kotak Mahindra Old Mutual Life Insurance Pvt Ltd.

Community & Membership

2021

International Programs

Coordinator
2023

International Accreditations

Coordinator

American Marketing Association

2023
Permanent

Bio

Business Management

Personal Details

  • Male
  • Assistant Professor , THIAGARAJAR SCHOOL OF MANAGEMENT
  • Thiagarajar School of Management
PhD
Other Institute 2019
Assistant Professor Jun 2025 – Present
THIAGARAJAR SCHOOL OF MANAGEMENT | Marketing and Strategy
Assistant Professor Sep 2024 – May 2025
Chinmaya Vishwavidyapeeth | Department of Contemporary Knowledge Systems
Assistant Professor Mar 2021 – Aug 2024
THIAGARAJAR SCHOOL OF MANAGEMENT | Marketing and Strategy

Related Profiles

Experts (11292+)

View All
Arjun Kumar

Mr Arjun Kumar K V

Assistant Professor

Seilan

Dr Seilan A

Assistant Professor

Angaline

Angaline B

Assistant Professor

Jaikishan

Dr Jaikishan Sahu

Assistant Professor

Anand

Dr Anand Singh

Assistant Professor

G V Vigneshwara

Mr G V Vigneshwara Swamy

Assistant Professor

R

Dr R RAJKUMAR

Assistant Professor

Tilak Kumar

Mr Tilak Kumar Deb

Assistant Professor

Dr Santanu

Dr Dr Santanu Das

Assistant Professor

Organisations (29+)

View All
Suram

Dr Suram Balasubrahmanyam

Associate Professor

T R

Mr T R Anandan

Assistant Professor

Anoop

Dr Anoop V. S.

Assistant Professor

Anupam

Dr Anupam Keshari

Assistant Professor

HARITHA

Dr HARITHA PH

Assistant Professor

Ramesh Kumar

Dr Ramesh Kumar J

Assistant Professor

Pradeep

Dr Pradeep V

Assistant Professor

Co-Authors (2)

Harindranath

Prof Harindranath R M

S R M Institute of Science & Technology, Chennai

Arti D

Prof Arti D Kalro

Indian Institute of Technology Bombay

Scholarly Work

Market Insights

Funding Agency: Client

Principal Investigator / Consultant Lead

125,000

2023 - Ongoing

Ongoing
Retail Expansion Strategy

Funding Agency: Client

Consultant Lead

181,000

2021 - 2021

Completed
No Data Found

There is currently nothing to display here.

No Data Found

There is currently nothing to display here.

Scholarly Publications

Understanding and Addressing Cataract-Related Eye Care Issues in Rural India

Open Access
conference paper
Authors: Nandakumar, Nachiketas.,Sivakumaran,Bharadhwaj

The use of fear appeals and message framing in addressing cataract-related eye care issues in rural India

Open Access
conference paper
Authors: Nandakumar,Nachiketas.,Sivakumaran,Bharadhwaj