Dr Gordhan K. Saini
vidwan id: 113753
Associate Professor, School of Management and Labour Studies
Tata Institute of Social Sciences
Expertise
- Management
Publications
Publications
No publication activity to display at the moment.
Scopus
h-index
15
CrossRef
Citations
231
h-index
9
Google Scholar
Loading Scholar statistics...
Professional Recognition
No Data Found
There is currently nothing to display here.
Community & Membership
No Data Found
There is currently nothing to display here.
No Data Found
There is currently nothing to display here.
Bio
Employer Branding, Social Marketing, Consumer Behaviour, Pricing
Personal Details
- Male
- Associate Professor , Tata Institute of Social Sciences
- TISS Mumbai, V.N. Purav Marg, Deonar
No Data Found
There is currently nothing to display here.
Related Profiles
Experts (11292+)
View All
Assistant Professor
Assistant Professor
Assistant Professor
Assistant Professor
Assistant Professor
Assistant Professor
Assistant Professor
Assistant Professor
N/A
Assistant Professor
Organisations (270+)
View All
Assistant Professor
Associate Professor
Assistant Professor
Assistant Professor
Professor
Associate Professor
Assistant Professor
Assistant Professor
Assistant Professor
Professor
Co-Authors (8)
Tata Institute of Social Sciences
Indian Institute of Management Ahmedabad
Narsee Monjee Institute of Management Studies, Mumbai
Indian Institute of Technology Madras
Tata Institute of Social Sciences
Tata Institute of Social Sciences
St. Xaviers College Jaipur
Indira Gandhi Institute of Development Research, Mumbai
Scholarly Work
No Data Found
There is currently nothing to display here.
Employer Branding Using Social Media: Role of Source Credibility, and Online Engagement on Job Pursuit Intentions
Recovery Marketing Activities and Tourism Outcome: A Case Study of a Conflict affected Tourist Destination
Assessing the Role of Instrumental and Symbolic Attributes on Current and Prospective Employees’ Job-Related Outcomes
Indian Brand Personality – Scale Development and Empirical Validation
No Data Found
There is currently nothing to display here.
Scholarly Publications
The role of brands in recruitment: mediating role of employer brand equity
Open Access
10.1111/1744-7941.12209
14
30
Information Source Credibility and Job Seekers’ Intention to Apply: The Mediating Role of Brands
Open AccessHow do complementarity and discount choices interact with latitude of price acceptance in price bundling?
Open Access
10.1108/JCM-07-2018-2789
11
11
The influence of employer rankings, employment experience, and employee characteristics on employer branding as an employer of choice
Open Access
10.1108/CDI-11-2018-0290
16
52
How do complementarity and discount-choices interact with latitude of price acceptance in price bundling?
Open AccessDo instrumental and symbolic factors interact in influencing employer attractiveness and job pursuit intention?
Open Access
10.1108/CDI-03-2018-0069
31
63