Dr Archit Tapar
vidwan id: 102778
Assistant Professor, Marketing and Strategy
Indian Institute of Management Rohtak
Expertise
- Management
Publications
Publications
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Scopus
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5
CrossRef
Citations
3
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1
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Bio
Brand Management, Consumer Behavior, Online retailing, Services Marketing, B2B Marketing
Personal Details
- Male
- Assistant Professor , Indian Institute of Management Rohtak
- Indian Institute of Management Rohtak, City Southern Bypass, Sunaria
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Co-Authors (8)
Indian Institute of Management Indore
Indian Institute of Management Indore
Indian Institute of Management, Bodhgaya
Indian Institute of Management Rohtak
Indian Institute of Management Indore
Indian Institute of Management, Visakhapatnam
Amity University, Kolkata
O P Jindal University
Scholarly Work
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