Ministry of Education
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Prof Vidya Vemireddy

vidwan id: 102069
Female

Assistant Professor, Agriculture
Indian Institute of Management Ahmedabad

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Expertise

  • Biochemistry and Microbiology

Publications

Total Articles 11
Books 0
Proceedings 0

Publications

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Scopus

Citations 198
h-index 7

CrossRef

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Citations 201
h-index 7
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Professional Recognition

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Community & Membership

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Bio

Development Economics, Agriculture and Development, Agricultural Economics, Nutrition, Gender, International Development

Personal Details

  • Female
  • Assistant Professor , Indian Institute of Management Ahmedabad
  • Indian Institute of Management, Ahmedabad, Gujarat
Ph.D
Other Institute 2019
Assistant Professor Jul 2019 – Present
Indian Institute of Management Ahmedabad | Agriculture

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Scholarly Work

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Scholarly Publications

Social media “stars” vs “the ordinary” me: influencer marketing and the role of self-discrepancies, perceived homophily, authenticity, self-acceptance and mindfulness

Open Access
Article
European Journal of Marketing. Year: 2024. Volume: 58 , Issue: 2 , Pages: 590-631 .
Authors: Shehzala ;Jaiswal A.K.;Vemireddy V.;Angeli F.
DOI 10.1108/EJM-02-2023-0141
30 25

Consumer Perspectives on Food Traceability—A Systematic Literature Review and Future Research Agenda

Open Access
Review
INTERNATIONAL JOURNAL OF CONSUMER STUDIES. Year: 2024. Volume: 48 , Issue: 6 .
Authors: Chaudhary A.;Sharma R.;Vemireddy V.
DOI 10.1111/ijcs.13101
1 1

Women's empowerment and intra-household diet diversity across the urban continuum: Evidence from India's DHS

Open Access
Article
Food Policy. Year: 2024. Volume: 128 .
Authors: Gupta S.;Seth P.;Vemireddy V.;Pingali P.
DOI 10.1016/j.foodpol.2024.102680
6 6

Transitioning diets: a mixed methods study on factors affecting inclusion of millets in the urban population

Open Access
Article
BMC Public Health. Year: 2023. Volume: 23 , Issue: 1 .
Authors: Singh S.;Vemireddy V.
DOI 10.1186/s12889-023-16872-5
2 2

Food supply chains and resilience to shocks: Evidence from India's COVID-19 lockdown

Open Access
Article
Applied Economic Perspectives and Policy. Year: 2023. Volume: 45 , Issue: 4 , Pages: 1801-1834 .
Authors: Gupta N.;Vemireddy V.;Shaw A.
DOI 10.1002/aepp.13365
4 4

A systematic review of labor-saving technologies: Implications for women in agriculture

Open Access
Article
Global Food Security. Year: 2021. Volume: 29 .
Authors: Vemireddy V.;Choudhary A.
DOI 10.1016/j.gfs.2021.100541
24 25

Seasonal time trade-offs and nutrition outcomes for women in agriculture: Evidence from rural India

Open Access
Article
Food Policy. Year: 2021. Volume: 101 .
Authors: Vemireddy V.;Pingali P.L.
DOI 10.1016/j.foodpol.2021.102074
30 29

Ground truthing the cost of achieving the EAT lancet recommended diets: Evidence from rural India

Open Access
Article
Global Food Security. Year: 2021. Volume: 28 .
Authors: Gupta S.;Vemireddy V.;Singh D.K.;Pingali P.
DOI 10.1016/j.gfs.2021.100498
33 39