Vidvan Image

Dr Anita Sengar

vidwan id: 96864
Female

Associate Professor, Department of General Management
University of Petroleum and Energy Studies, Dehradun

Expertise

  • Management

Publications

Total Articles 36
Books 0
Proceedings 0

Publications

No publication activity to display at the moment.

Scopus

Citations 272
h-index 7

CrossRef

CrossRef Icon
Citations 69
h-index 5
Google Scholar

Loading Scholar statistics...

Professional Recognition

2013

Noel Deerr Gold Medal Award of the Year 2012–13

71st Annual Convention of STAI (Sugar Technologists' Association of India) at Hyderabad
2010

UGC-JRF

UGC
2013

UGC-SRF

UGC

Community & Membership

No Data Found

There is currently nothing to display here.

No Data Found

There is currently nothing to display here.

Bio

Rural Marketing, Marketing Management, CRM, Qualitative Research

Personal Details

  • Female
  • Associate Professor , University of Petroleum and Energy Studies, Dehradun
  • Knowledge Acres, Kandoli Campus
Ph.D
Other Institute 2014
Associate Professor Aug 2015 – Present
University of Petroleum and Energy Studies, Dehradun | Department of General Management
Assistant Professor Jul 2014 – Jul 2015
DIT University

Related Profiles

Experts (11292+)

View All
Arjun Kumar

Mr Arjun Kumar K V

Assistant Professor

Seilan

Dr Seilan A

Assistant Professor

Angaline

Angaline B

Assistant Professor

Jaikishan

Dr Jaikishan Sahu

Assistant Professor

Anand

Dr Anand Singh

Assistant Professor

G V Vigneshwara

Mr G V Vigneshwara Swamy

Assistant Professor

R

Dr R RAJKUMAR

Assistant Professor

Tilak Kumar

Mr Tilak Kumar Deb

Assistant Professor

Dr Santanu

Dr Dr Santanu Das

Assistant Professor

Organisations (654+)

View All
Bhalchandra

Mr Bhalchandra Shingan

Assistant Professor - Selection Grade

Bomma

Mr Bomma Ramanjaneyulu

Assistant Professor - Selection Grade

Bikram

Mr Bikram Pratim Bhuyan

Assistant Professor

Baij

Dr Baij Nath

Professor

Aviral

Dr Aviral Sharma

Assistant Professor - Senior Scale

Avita

Ms Avita Katal

Assistant Professor - Senior Scale

Avnish Priya

Mr Avnish Priya Gautam

Associate Professor

Co-Authors (11)

Alka

Dr Alka Dwivedi

University of Petroleum and Energy Studies, Dehradun

Atri

Dr Atri Nautiyal

University of Petroleum and Energy Studies, Dehradun

Gaurav

Dr Gaurav Dixit

Indian Institute of Technology Roorkee

Meenakshi

Dr Meenakshi Sharma

University of Petroleum and Energy Studies, Dehradun

Manisha

Ms Manisha Solanki

University of Petroleum and Energy Studies, Dehradun

Pankaj Kumar

Dr Pankaj Kumar Sharma

University of Petroleum and Energy Studies, Dehradun

Prasoom

Dr Prasoom Dwivedi

Symbiosis International University, Pune

Tarun

Prof Tarun Dhingra

Jaipuria Institute of Management

Shambhu

Dr Shambhu Sajith

University of Petroleum and Energy Studies, Dehradun

Sanjeev

Dr Sanjeev Varshney

XAVIER LABOUR RELATIONS INSTITUTE (XLRI)

Sravendra

Dr Sravendra Rana

University of Petroleum and Energy Studies, Dehradun

Scholarly Work

Socio-Economic Value Creation through Forest Bio-Residue Based Energy Generation in alignment with the UN’s SDGs

Funding Agency: NATIONAL MISSION ON HIMALAYAN STUDIES (NMHS)

Co PI

10,000,000

2019 - Ongoing

Ongoing
No Data Found

There is currently nothing to display here.

No Data Found

There is currently nothing to display here.

Scholarly Publications

Predicting consumer intentions for shopping using generative AI chatbots

Open Access
Article

Assessing Barriers to Gamification Implementation in Indian Higher Education: An AHP-Based Prioritization Analysis

Open Access
Article

Evaluation of Key Products from Pine Needles Using Fuzzy Analytical Hierarchy Process

Open Access
Article

AI Don’t Like It! Investigating the Barriers to Implementation of AI Influencers

Open Access
Article
Authors: Bhatt S.;Das D.;Varshney S.;Singh R.;Kamoonpuri S.Z.;Sengar A.;Desai A.

Trends and insights in renewable energy research: a comprehensive bibliometric analysis (2000–2023)

Open Access
Article

Love it or hate it? Deconstructing consumers' attitudes towards AI enabled voice shopping

Open Access
Article

From mills to millets, the mediating role of regiocentrism on materialism: Augmenting the theory of planned behavior

Open Access
Article
Authors: Joshi S.;Sengar A.;Nautiyal A.;Joshi A.P.;Kumar R.

How can I serve you better? Unlocking the digital D2C barriers for regional food products

Open Access
Article