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Dr Anil Gupta

vidwan id: 87203
Male

Director,
School of Hospitality & Tourism Management, University of Jammu

Expertise

  • Hospitality, Leisure, Sport and Tourism

Publications

Total Articles 29
Books 0
Proceedings 0

Publications

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Scopus

Citations 1636
h-index 16

CrossRef

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Citations 1144
h-index 13
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Professional Recognition

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Indian Institute of Public Administration

2013
Life

National HRD Network

2005
Life

Bio

Marketing, Strategic Management, Service Marketing

Personal Details

  • Male
  • Director , School of Hospitality & Tourism Management, University of Jammu
  • University of Jammu, Baba Saheb Ambedkar Road, Jammu Tawi
Ph.D
Other Institute 2010
Director Sep 2023 – Present
School of Hospitality & Tourism Management, University of Jammu
Associate Professor Oct 2018 – Sep 2023
Jammu University | School of Hospitality and Tourism Management
Assistant Professor Jan 2005 – Oct 2018
Jammu University | The Business School

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Organisation (1)

Co-Authors (4)

Abhishek

Dr Abhishek Mishra

Indian Institute of Management Indore

Anil

Dr Anil Gupta

Jammu University

Neelika

Dr Neelika Arora

Central University of Jammu

Neeraj

Dr Neeraj Dhiman

Graphic Era University, Dehradun

Scholarly Work

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Scholarly Publications

Sport team brand-equity index: a new measurement

Open Access
Article

Destination branding and social media: Developing theoretical propositions for the state of Jammu and kashmir

Open Access
Article
Authors: Amin I.;Yousaf A.;Gupta A.
2

Exploring inter-linkages between cultural intelligence and student satisfaction

Open Access
Book Chapter

Determinants of sponsor brand recall: An empirical investigation in context of sports sponsorship

Open Access
Article

A path analytic model of the relationship between event involvement and sponsors recall

Open Access
Book Chapter