Expertise

  • Management

Publications

Total Articles 16
Books 0
Proceedings 0

Publications

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Scopus

Citations 262
h-index 8

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Citations 249
h-index 8
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Bio

Brand Management, Entrepreneurship and Marketing Interface, Identity issues in Organizations

Personal Details

  • Male
  • Indian Institute Of Technology, Chennai, Tamil Nadu, India
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Retired Assistant Professor Sep 2015 – Jun 2017
Indian Institute of Technology Madras | Department of Management Studies

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Arshinder

Prof Arshinder Kaur

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Dr Aswathy Asokan Ajitha

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Dr Bankey Bihari

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Mr Darshan Manikrao Kadam

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Dr Sanjay K Ray

National Bureau of Soil Survey and Land Use Planning

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Dr K Karthikeyan

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Dr P Chandran

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Dr P Raja

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Dr Pramod Tiwari

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Dr Snehasish Mishra

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Dr Sumita Sindhi

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Scholarly Work

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Scholarly Publications

Customer participation and service outcomes: mediating role of task-related affective well-being

Open Access
Article
Authors: Asokan Ajitha A.;Sharma P.;Kingshott R.P.J.;Maurya U.K.;Kaur A.

Experiencing the real village–a netnographic examination of perceived authenticity in rural tourism consumption

Open Access
Article

Impact of Pusa hydrogel application on yield and productivity of rainfed wheat in North West Himalayan region

Open Access
Article
Authors: Roy T.;Kumar S.;Chand L.;Kadam D.M.;Bihari B.;Shrimali S.S.;Bishnoi R.;Maurya U.K.;Singh M.;Muruganandam M.;Singh L.;Sharma S.K.;Kumar R.;Mallik A.

Corporate social responsibility and corporate image resurrection: Cases of mining firms in Odisha

Open Access
Book Chapter
Authors: Sindhi S.;Padhi M.;Maurya U.K.

Assessment of pedogenic evolution of zeolites and associated minerals at a representative site of Baramati, Pune

Open Access
Article

An empirical examination of the dimensions, antecedents, and consequences of corporate reputation

Open Access
Article
Authors: Maurya, Upendra;Kumar, S. Pavan;Mishra, P.
1

Corporate identity, customer orientation and performance of SMEs: Exploring the linkages

Open Access
Article

Carbon and nitrogen estimation in soils: Standardizing methods and internal standards for C/N analyzer

Open Access
Article
Authors: Bhattacharyya T.;Ray S.K.;Maurya U.K.;Chandran P.;Pal D.K.;Durge S.L.;Nimkar A.M.;Sheikh S.M.;Kuchankar H.W.;Telpande B.;Dongre V.;Kolhe A.
2