Expertise
- Management
Publications
Publications
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Scopus
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10
CrossRef
Citations
16
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2
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Who's Who of American Professionals
Academy of Marketing Science
American Marketing Association
National Conference of Sales Management
Bio
Relationships in business domain, Relationships in the context of Workforce motivation, Behavioral channel theory (relationship between channels and organizations), International marketing strategy (cross-cultural relationship such as between brands across national boundaries), Personal selling, Brand management (relationship between consumers and brands), Social media management (Human to Human Relationships) and Ethics (Relationship between individual, organization and society)
Personal Details
- Male
- Director , Indian Institute of Management Rohtak
- Indian Institute of Management Rohtak, City Southern Bypass, Sunaria
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Co-Authors (13)
Indian Institute of Management Rohtak
Indian Institute of Management Rohtak
Indian Institute of Management, Bodhgaya
Indian Institute of Management Rohtak
Indian Institute of Management Rohtak
O P Jindal Global University
Indian Institute of Management Rohtak
Indian Institute of Management Rohtak
Indian Institute of Management Ahmedabad
Indian Institute of Management Kozhikode
Indian Institute of Management Rohtak
Indian Institute of Management Ranchi
Indian Institute of Management Rohtak
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