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Dr Appana Sai Manideep

vidwan id: 617010
Male

Assistant Professor,

Expertise

  • Management

Publications

Total Articles 37
Books 0
Proceedings 0

Publications

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Scopus

Citations 18
h-index 3

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Citations 7
h-index 1
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Bio

I hold a Ph.D. in Marketing from Vignan’s University (awarded in 2021) and am currently working as an Assistant Professor in the Department of Management Studies since 2018. With a background in IT (B.Tech) and a strong foundation in marketing, I transitioned into business analytics, further enhanced by an MDP in Data Analytics from IIM-Rohtak. I have taught courses such as Marketing Analytics, R Programming, Tableau, Excel, and Digital Marketing for MBA and BBA students. My research contributi

Personal Details

  • Male
  • Assistant Professor
  • Vignan's Foundation for Science, Technology & Research
Ph.D
Other Institute 2021
Assistant Professor Jun 2018 – Present
Unknown Organization

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Co-Authors (6)

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Scholarly Work

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Scholarly Publications

Impact of Online Store Atmospherics on Brand Equity: An Empirical Analysis on Wellness Products

Open Access
journal-article
Authors:

Intention to Adopt Organic Farming: An Empirical Analysis

Open Access
journal-article
Authors:

Factors Influencing Millet Farming : An Empirical Analysis in Guntur District

Open Access
journal-article

Factors influencing the adoption of social media marketing in the wellness industry: An empirical analysis

Open Access
Article

The Effect of Message Source Credibility on Consumer Purchase Intention: An Empirical Examination of Appreal Industry

Open Access
journal-article

The Effect of Adoption of E-commerce on Business Performance : An Empirical Analysis

Open Access
journal-article
Authors:

THE EFFECT OF SOCIAL MEDIA MARKETING ON FASHION BRAND PURCHASE

Open Access
journal-article
Authors:

NANOTECHNOLOGY AND ITS IMPLICATIONS IN MANUFACTURING

Open Access
journal-article
Authors: