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Dr Deviprasad Ghosh

vidwan id: 602217
Male

Associate Professor,
Badruka School of Management

Expertise

  • Business, Finance

Publications

Total Articles 5
Books 0
Proceedings 0

Publications

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Scopus

Citations 8
h-index 2

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Citations 0
h-index 0
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All India Management Association

2009
Life Time Member

Bio

Digital Marketing, Social Media Marketing, Product Management, Brand Management

Personal Details

  • Male
  • Associate Professor , Badruka School of Management
  • Medchal-Malkajgiri, Telangana, India
Doctor of Philosophy
Other Institute 2019
Associate Professor Apr 2024 – Present
Badruka School of Management

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Organisations (3+)

Co-Authors (1)

Satyabhusan

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Indian Institute of Management Lucknow

Scholarly Work

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Scholarly Publications

Barriers and facilitators of B2B degree of digital use and brand engagement: an integration of technology and behavioral perspectives

Open Access
Article

E-Service Experience as the Antecedent of E-Trust & E-Loyalty: An Integration of Behavioral and Technology Perspective

Open Access
article

Barriers and Facilitators of B2B Degree of Digital Use in Travel Services Supply-Chain: An integration of Operational and Behavioral perspective

Open Access
article

The barriers and facilitators of the degree of digital use in the travel services supply chain: The moderating role of firm size

Open Access
Article

B2B Social Media Marketing Mix Optimization Model: A Case Study of a SME in Corporate Training Services

Open Access
article