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Dr Ashis Mishra

vidwan id: 56190
Male

Associate Professor, Marketing
Indian Institute of Management Bangalore

Expertise

  • Management

Publications

Total Articles 3
Books 0
Proceedings 0

Publications

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Scopus

Citations 22
h-index 3

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Citations 7
h-index 1
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Bio

Marketing

Personal Details

  • Male
  • Associate Professor , Indian Institute of Management Bangalore
  • Indian Institute of Management, Bannerghatta Road
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Associate Professor May 2004 – Present
Indian Institute of Management Bangalore | Marketing

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Scholarly Work

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Scholarly Publications

Retail shopper empowerment: A consumer-centric measure for store performance

Open Access
Article

Business model for Indian retail sector: The Café coffee day case: In conversation with V.G. Siddhartha, Chairman, coffee day

Open Access
Article

A conceptual model for retail productivity

Open Access
Article