Dr Arun Mittal
vidwan id: 543755
Assistant Professor (Grade-I), Department of Management
Birla Institute of Technology
Expertise
- Management
Publications
Publications
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Scopus
h-index
4
CrossRef
Citations
32
h-index
2
Google Scholar
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Professional Recognition
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Community & Membership
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Indian Society for Training and Development
Indian Commerce Association
Bio
Dr. Arun Mittal is the Faculty Convenor of R&D Cell & Assistant Professor (AL-12) at Birla Institute of Technology, Mesra Ranchi (Deemed University), Off Campus Noida. He holds a Ph.D. in marketing from BIT, Mesra, Ranchi, and an Executive Certificate in Digital Marketing from IIM-Kashipur. He has conducted many workshops. He has 18 years of experience teaching Multivariate Data Analysis, Marketing Research, Marketing Analytics, and Digital Marketing. Dr. Mittal has published 40 research papers
Personal Details
- Male
- Assistant Professor (Grade-I) , Birla Institute of Technology
- Sector 1, Noida, Uttar Pradesh, India
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Co-Authors (7)
Indian Institute of Management, Bodhgaya
Atria Institute of Technology, Bangalore
Dr G R Damodaran college of Science
Christ University
O P Jindal Global University
DG VAISHNAV COLLEGE
Scholarly Work
Rural youth from Enrollment to Employment: Role of New National Education Policy – 2020 in Re-Imagining Vocational Education with Experiential Learning through Higher Education Institutions
Funding Agency: Mahatma Gandhi National Council for Rural Education
Co-Project Director
550,000
2021 - 2023
Factors Affecting Consumer Buying Behaviour for Gold Jewelry
Customer Perception towards Private and Public sector Banks: Expectation Gap Analysis
Impact of brand building strategies on Physician prescription behavior: An Empirical Study
Effect Of eWOM On Brand Attitude and Purchase Intention of Consumers in Case of Consumer Electronics
Impact of Culture & Communication on Buying Motivation for Luxury Brands in India
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