Ministry of Education
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Dr Prince Dubey

vidwan id: 526747
Male

Assistant Professor - Senior Scale, Department of Business
Dr. Vishwanath Karad Mit World Peace University

Orchid Icon 0000-0001-9164-5362 Google Scholar Icon 57222124674

Expertise

  • Management

Publications

Total Articles 4
Books 0
Proceedings 0

Publications

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Scopus

Citations 29
h-index 2

CrossRef

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Citations 24
h-index 3
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Professional Recognition

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Bio

Marketing Management

Personal Details

  • Male
  • Assistant Professor - Senior Scale , Dr. Vishwanath Karad Mit World Peace University
  • Madhav Nagar, Katni, Madhya Pradesh, India
Ph D
Other Institute 2018
MBA
Pt. Ravishankar Shukla University 2001
BSC
Rani Durgavati Vishwavidyalaya 1999
Assistant Professor - Senior Scale Jan 2025 – Present
Dr. Vishwanath Karad Mit World Peace University | Department of Business
Assistant Professor - Selection Grade Jul 2019 – Sep 2025
GLA University, Mathura | Institute of Business Management
Assistant Professor Feb 2008 – Jun 2019
Chouksey Engineering College

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Co-Authors (2)

Kushagra

Kushagra Kulshreshtha (PhD)

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Scholarly Work

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Scholarly Publications

Entrepreneurial marketing: an analytical viewpoint on perceived quality and customer delight

Open Access
Article
Journal of Research in Marketing and Entrepreneurship. Year: 2020. Volume: 22 , Issue: 1 , Pages: 1-19 .
Authors: Dubey P.;Bajpai N.;Guha S.;Kulshreshtha K.
DOI 10.1108/JRME-09-2016-0033
8 20

Mapping gender and marital roles on customer delight by value perception for mobile technology in India

Open Access
article
Technology in Society. Year: 2020.
Authors: Dubey, P., Bajpai, N., Guha, S., & Kulshreshtha, K.
DOI 10.1016/j.techsoc.2020.101275.

Classifying customer ‘wow’, ‘AHA’, and ‘cool’ affect through arousal: A study on mobile users

Open Access
Article
International Journal of Electronic Marketing and Retailing. Year: 2018. Volume: 9 , Issue: 1 , Pages: 37-58 .
Authors: Dubey P.;Bajpai N.;Guha S.
DOI 10.1504/IJEMR.2018.088588
8 9

Mapping Customer Delight by Using a Surprise Model”. Indian Journal of Marketing

Open Access
article
Indian Journal of Marketing. Year: 2016.
Authors: Dubey, P., Bajpai, N., & Guha, S.
DOI 10.17010/ijom/2016/v46/i10/102852
8