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Prof Naval Bajpai

vidwan id: 194575
Male

Professor, Department of Management
ABV Indian Institute of Information Technology & Management, Gwalior

Expertise

  • Management

Publications

Total Articles 35
Books 0
Proceedings 0

Publications

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Scopus

Citations 432
h-index 13

CrossRef

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Citations 194
h-index 8
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Professional Recognition

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Community & Membership

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Bio

Business Statistics, Business Research Methods, Multivariate Analysis, Marketing Research and Organizational Behaviour

Personal Details

  • Male
  • Professor , ABV Indian Institute of Information Technology & Management, Gwalior
  • Indian Institute of Information Technology and Management, Gwalior
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Professor Jun 2006 – Present
ABV Indian Institute of Information Technology & Management, Gwalior | Department of Management

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Scholarly Work

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Scholarly Publications

Understanding the influence of meaningfulness on memorable tourism experience (MTE) to invoke revisit intention in tourists with moderating effect of the perceived risk of COVID-19

Open Access
Article
Authors: Tiwari A.V.;Bajpai N.;Pandey P.K.

Factors affecting attitude and purchase intention towards cause-related marketing: a systematic literature review using TCCM approach

Open Access
Article

Examining the role of cause-related marketing in influencing the purchase intention of Indian customers in the FMCG sector: the role of attitude and cause involvement

Open Access
Article

Embedding moderators of customer-brand love for affecting purchase intention of customers in hypermarket brand stores

Open Access
Article
Authors: Singh D.;Bajpai N.

Examining Psychological Moderators on Factors Affecting Consumers’ Impulse Buying in Organised Retail Stores

Open Access
Article

The measurement model of novelty, memorable tourism experience and revisit intention in tourists

Open Access
Article

Mapping the Research Pattern of Cause-related Marketing: A Bibliometric Analysis of Publications during 2000-2020

Open Access
Article

Enhancing Customer Purchase Intention Using Cause-Related Marketing: A Study of the Indian Pharmaceutical Sector

Open Access
Article