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Dr Deepa S

vidwan id: 467315
Female

Assistant Professor, Management
Dr.GRD College of Science

Expertise

  • Management

Publications

Total Articles 13
Books 0
Proceedings 0

Publications

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Scopus

Citations 11
h-index 2

CrossRef

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Citations 2
h-index 1
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Professional Recognition

2023

Top Topper - GOLD Badge

NPTEL & SWAYAM
2008

Gold Medallist

Avinashilingam Institute for Homescience and Higher education for women
2010

UGC JRG /SRF with NET

UGC

Community & Membership

2020

Board of Studies

Member
2017

Exam Committee

Coordinator
2018

Grievance Redressal

Member
2022

Internal Audit-ISO

Member
2022

Internal Exams

Coordinator
2022

Valuation

Member
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Bio

Having 13+ years of teaching experience in handling both PG & UG Management with the Subjects like Introduction to Fintech, Strategic Management and Business Policy, Marketing for IT Products and Services, Applied Operations Research, Research Methods for Management, Quantitative techniques for Management , Marketing Management, Enterprise Resource Planning, Business Intelligence,PC Applications for Business etc. • Having 7 years of Research Experience with 2 years as Project Fellow under UGC-

Personal Details

  • Female
  • Assistant Professor , Dr.GRD College of Science
  • Mangalam, Tiruppur, Tamil Nadu, India
Ph.D
Other Institute 2017
MA
Bharathiar University 2011
NET WITH JRF/SRF
Other Institute 2010
MBA-IT
Other Institute 2008
BSC
Other Institute 2006
Diploma
Other Institute 2006
Assistant Professor Aug 2022 – Present
Dr.GRD College of Science | Management
Assistant Professor Jul 2017 – May 2021
Dr.GRD College of Science | Management
Assistant Professor Aug 2016 – May 2017
Avinashilingam Institute for Home Science and Higher Education Women | Business Administration
Research Scholar Jun 2011 – Jun 2016
Avinashilingam Institute for Home Science and Higher Education Women | Business Administration
Project Fellow Jul 2009 – May 2011
Avinashilingam Institute for Home Science and Higher Education Women | Business Administration

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Co-Authors (1)

Scholarly Work

Designing Inclusion strategies based on Micro Finance SHG Linkage Models

Funding Agency: University Grants Commission, New Delhi, India

Project Fellow

500,000

2009 - 2011

Completed
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Scholarly Publications

Influence of loyalty programmes on satisfaction and retail store loyalty

Open Access
Article

Influence of loyalty programmes on satisfaction and retail store loyalty

Open Access
journal-article

Brand Building of Retail Stores

Open Access
journal-article
Authors:

Employer Branding: A Case on Selected Indian IT Companies

Open Access
article
Authors: Deepa,S and Dr.P.Chitramani

Brand equity (BE)-An overview of BE measurement approaches

Open Access
article