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Dr Amit Gupta

vidwan id: 390795
Male

Assistant Professor (Grade-II),
D.A.V. COLLEGE, CIVIL LINES,

Expertise

  • Management

Publications

Total Articles 6
Books 0
Proceedings 0

Publications

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Professional Recognition

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Community & Membership

2023

Admission Committee

Coordinator
2020

National Skill Qualification Framework

Assistant Coordinator

Indian Accounting Association

2023
Vice-chairman and Life Membership

Kanpur Vidya Mandir Degree College Kanpur

2017
Member Of Executive Committee of Management

Indian Science congress

2014
Member

Bio

Marketing Management, Accounting and Human Resource Management

Personal Details

  • Male
  • Assistant Professor (Grade-II) , D.A.V. COLLEGE, CIVIL LINES,
  • Dayanand Anglo-Vedic college kanpur
PhD
Other Institute 2006
M.B.A.
Other Institute 2001
M.Com.
Christ Church College, Kanpur 1999
Assistant Professor (Grade-II) Mar 2023 – Present
D.A.V. COLLEGE, CIVIL LINES,
Assistant Professor (Grade-I) Mar 2019 – Mar 2023
D.A.V. COLLEGE, CIVIL LINES,
Assistant Professor Aug 2007 – Mar 2019
D.A.V. COLLEGE, CIVIL LINES,

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Scholarly Work

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Scholarly Publications

"A comparative study of the effectiveness of Traditional and Digital Marketing strategies in the Indian market”

Open Access
article
Authors: Ankit Awasthi, Dr. Amit Gupta

"Overcoming Obstacles: Small and Medium-Sized Enterprises (SMEs) Embracing Digital Marketing in India"

Open Access
article

Analyzing Samsung Phone Sales in Kanpur: A Comprehensive Examination of Online and Offline Channels.

Open Access
article

The Ethics of Marketing in the Age of Data Privacy and Security Concerns

Open Access
article

The New Education Policy is a Step Towards a Progressive India

Open Access
article

Consumer Behaviour and Marketing Strategies Through the Eyes of Artificial Intelligence

Open Access
article