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Dr Subhro Sarkar

vidwan id: 353438
Male

Assistant Professor, Marketing Management
Indian Institute of Management Ranchi

Expertise

  • Management

Publications

Total Articles 13
Books 0
Proceedings 0

Publications

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Scopus

Citations 523
h-index 9

CrossRef

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Citations 208
h-index 3
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Professional Recognition

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Bio

Marketing

Personal Details

  • Male
  • Assistant Professor , Indian Institute of Management Ranchi
  • Department of Marketing Management,Indian Institute of Management Ranchi
PhD
Indian Institute of Management Rohtak 2020
Assistant Professor Feb 2020 – Present
Indian Institute of Management Ranchi | Marketing Management

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Co-Authors (7)

Ashish

Dr Ashish Vazirani

Shiv Nadar University, Gautam Buddha Nagar

Saumya

Dr Saumya Dixit

Indian Institute of Technology Mandi

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Dr Sumedha Chauhan

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Titas

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Prof Umesh Mishra

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Scholarly Work

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Scholarly Publications

Factors affecting website continuance intention: a study of Indian travel websites

Open Access
Article

Influence of culture, price perception and mall promotions on Indian consumers’ commitment towards malls

Open Access
Article

Influence of Expectation Confirmation, Network Externalities, and Flow on Use of Mobile Shopping Apps

Open Access
Article

Moderating effect of price perception on factors affecting attitude towards online shopping

Open Access
Article

Analysis on water quality of Haora River in Agartala with an assessment of water quality index

Open Access
Article