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Dr Shalini Bariar

vidwan id: 347449
Female

Professor, Department of Management
Vivekanand Education Society`s Institute of Management Studies and Research, Mumbai

Expertise

  • Management

Publications

Total Articles 2
Books 0
Proceedings 0

Publications

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Professional Recognition

2019

Best Teacher Award

Higher Educational Institution

Community & Membership

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Bio

Dr. Shalini Bariar is a Professor, Associate Dean of marketing and Associate Dean -International Relations, VES, Mumbai. She is having over 16 years of experience in academics and 7 years in advertising industry. Dr Shalini Bariar is a grant holder of Erasmus Plus Project AIDEdu co-funded by European commission on which, is working on Erasmus + KA02 project on capacity building in the field of higher education on Quality education, inclusivity and Digitization for achiveving SDG 2030 goals 4,

Personal Details

  • Female
  • Professor , Vivekanand Education Society`s Institute of Management Studies and Research, Mumbai
  • Department of Management, Vivekanand Education Society's Institute of Management Studies and Research
PhD
Sai Nath University 2012
PGDBM
Other Institute 2001
BSC
Other Institute 1998
Professor May 2017 – Present
Vivekanand Education Society`s Institute of Management Studies and Research, Mumbai | Department of Management
Professor Jun 2017 – Dec 2024
Vivekanand Education Society`s Institute of Management Studies and Research, Mumbai

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Scholarly Work

AIDEdu - Creating center of Excellence for accessible, inclusive and digitized education

Funding Agency: EACEA-Erasmus+

Lead Coordinator

63,988,702

2023 - Ongoing

Ongoing
Internationalization of higher Education

Funding Agency: Erasmus+ EACEA

Partner

13459.20 euro

2019 - 2022

Completed
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Scholarly Publications

Does Your Cause Fit My “Self”? Self-Expansion and Self-Concept in Cause-Related Marketing

Open Access
article
Authors: Carlos M. Rodriguez, Shalini Bariar

Analysis of mediation effect of country-of-origin image on brand equity

Open Access
article