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Bio
PhD in Management from Pondicherry University where his doctoral work was on the creation of a scale to measure brand personality of media brands. He has completed his MBA from Bharathidasan Institute of Management (BIM), Tiruchirappalli, Tamil Nadu and his undergraduate studies in economics from the University of Calcutta. He has also completed his Associateship from Indian Institute of Advanced Study, Shimla. He has held several academic leadership positions prior to joining AnantU including V
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- Associate Professor , Anant National University
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