Ministry of Education
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Dr THIRUNAVUKKARASU T

vidwan id: 265181
Male

Associate Professor,
KIT-Kalaignarkarunanidhi Institute of Technology

Orchid Icon 0000-0001-8043-7015 Google Scholar Icon 57207936425 Researcher Icon AHE-4782-2022 Google Scholar Icon VzK1wKgAAAAJ

Expertise

  • Business, Finance

Publications

Total Articles 30
Books 0
Proceedings 0

Publications

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Scopus

Citations 6
h-index 1

CrossRef

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Citations 0
h-index 0
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Professional Recognition

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Community & Membership

2020

NBA

Department Coordinator
2019

Board of Studies

Member

Coimbatore Productivity Council

Annual

Coimbatore Management Association

Annual

Bio

Finance, Marketing

Personal Details

  • Male
  • Associate Professor , KIT-Kalaignarkarunanidhi Institute of Technology
  • Kannampalayam post, KIT, Coimbatore
Ph.D
Periyar University 2020
Associate Professor Feb 2024 – Present
KIT-Kalaignarkarunanidhi Institute of Technology
Assistant Professor Jul 2018 – Feb 2024
Kalaignar Karunanidhi Institute of Technology
Assistant Professor Jun 2016 – May 2018
Karpagam Academy of Higher Education | Department of Management

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Co-Authors (3)

Sivasankar

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KIT-Kalaignarkarunanidhi Institute of Technology

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Suryakumar

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Scholarly Work

PROBLEM AND CHALLENGES FOR MIGRANT EMPLOYEES IN APPAREL INDUSTRIES OF TAMILNADU

Funding Agency: TNSCST

Guide

10,000

2024 - 2025

Completed
No Data Found

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Integration of computational intelligence and Artificial Intelligence in Human Resource Analytics

1 . Dr.A.Celina
2 . Dr. G. Kumar
3 . Dr. T. Thirunavukkarasu
4 . Suchitra Satishchandra Mendke
5 . A.R.Saravanan
6 . Dr. S. Vimal
7 . Dr. P. Arulprakash
8 . Sivasankar G A
Engineering and Technology Patent No. : 68 Filed : 21-04-2022
Published : 06-05-2022 Published

Scholarly Publications

SHAREHOLDER’S VALUE CREATION ON SELECTED INDIAN AUTOMOBILE COMPANIES-HCV & LCV SEGMENT

Open Access
article
Year: 2025. Volume: 22, ISSN2347-4777 .
Authors: S Kowsalya, T Thirunavukkarasu, K Senthilkumar, Sivagnana Bharathi S, Svani Senthil

THE MEDIATING ROLE OF AGE, INCOME AND LOCATION IN SOCIAL MEDIA ONLINE SHOPPING ACCEPATANCE

Open Access
article
Year: 2025. Volume: Vol-22, Issue-1, No.2, January - June: 2025 :: ISSN: 2347-4777 .
Authors: T Thirunavukkarasu, K Senthilkumar, Sivagnana Bharathi S, Sowmiya E, Divya V

Dynamics of Futures and Options (F&O) Traders’ Experiences and Perceptions

Open Access
book chapter
Year: 2025.
Authors: Thirunavukkarasu, T., Sivagnanabharathi, S., Selvaprasanth, N.
DOI 10.1007/978-3-031-68952-9_38

The Role of Behavioral Finance In Investment Decision-Making Using Machine Learning-Understanding the Psychology Behind Stock Market Trends

Open Access
article
Year: 2025.
Authors: Kalaivani. E; Nagrajan S; Thirunavukkarasu T; Jothibasu. L; Malarkodi. K; D. Sharmiladevi
DOI 10.1109/AUTOCOM64127.2025.10956259

The Study on The Role of E-Wallets Feature in Influencing Universities Students' Purchasing Decisions

Open Access
article
Journal of Informatics Education and Research. Year: 2024. Volume: 4 , Pages: 381 - 395 .
Authors: Dr.T.Thirunavukkarasu

Companies' Bottom Lines Are Affected by ESG Factors: A Bibliometric Study

Open Access
article
Year: 2024. Volume: 14 , Pages: 1949-1959 .
Authors: Dr.T.Thirunavukkarasu
DOI 10.52783/eel.v14i1.1304

The Impact of Influencer Marketing on Consumer Purchasing Decisions in the Digital Age Based on Prophet ARIMA-LSTM Model

Open Access
conference-paper
Year: 2024.
Authors: Venkata Ramaiah Turlapati;T Thirunavukkarasu;G. Aiswarya;Kiran Kumar Thoti;Kotigari Reddi Swaroop;R. Mythily
DOI 10.1109/iciics63763.2024.10859525

Data-Driven Strategies on Growth Through AI and Machine Learning

Open Access
book chapter
Year: 2024.
Authors: P. Perumal, Sivagnana Bharathi S, K. Senthilkumar, T Thirunavukkarasu, Biswo Ranjan Mishra