Dr M Selvalakshmi
vidwan id: 255227
Principal, Marketing and Strategy
THIAGARAJAR SCHOOL OF MANAGEMENT
Expertise
- Management
Publications
Publications
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Scopus
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1
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Citations
8
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2
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Professional Recognition
ISB-Ivey Global Case Competition 2017: Honourable mention of the case ‘Sofa Care: Adding Value by Adding Services’
ISB -IveyAward of Excellence
Laxvel Systems Private Ltd.Best Case Study award on Entrepreneurship (Joint Winner) in the 25th Annual Convention of Strategic Management Forum in Dec. 2023.
Indian Institute of Management, TrichyCommunity & Membership
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Bio
Marketing and Strategy
Personal Details
- Female
- Principal , THIAGARAJAR SCHOOL OF MANAGEMENT
- Thiagarajar School of Management, Pamban Swamy Nagar, Madurai, Tamil Nadu, India
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Co-Authors (3)
Anna University
St.Xavier's College, Palayamkottai - 627 002
National Institute of Technology Tiruchirappalli
Scholarly Work
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An Empirical Study of Consumer Behaviour and adoption towards E-Commerce among students
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