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- Interdisciplinary Social Sciences
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Ethiraj College for WomenCommunity & Membership
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Bio
As Associate Professor of Marketing in the School of Business of M.O.P. Vaishnav College for Women my areas of expertise include, Marketing Research, Consumer Behavior, Integrated Marketing Communications and Retail Marketing. Marketing appeals to me as it is arguably the most important department of any business. I choose marketing as my field of study because of its creativity and its ever changing dynamism as a field of study.
Personal Details
- Associate Professor , MOP Vaishnav College for Women
- Nungambakkam High Road
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