Vidvan Image

Dr Sunitha Ratnakaram

vidwan id: 203531
Female

Assistant Professor, Jindal Global Business School
O P Jindal Global University

Expertise

  • Management

Publications

Total Articles 11
Books 0
Proceedings 0

Publications

No publication activity to display at the moment.

Scopus

Citations 50
h-index 5

CrossRef

CrossRef Icon
Citations 26
h-index 4
Google Scholar

Loading Scholar statistics...

Professional Recognition

No Data Found

There is currently nothing to display here.

Community & Membership

No Data Found

There is currently nothing to display here.

No Data Found

There is currently nothing to display here.

Bio

Her research interests include social media and qualitative research. Apart from this, she is highly interested in understanding nuances in social media promotions, writing her blog, reading contemporary and classical literature. Coming to her thesis work; she measured the impact type of platform and type of review may have on consumer perceptions of online reviews.

Personal Details

  • Female
  • Assistant Professor , O P Jindal Global University
  • O.P. Jindal Global University
FPM (Marketing)
Other Institute 2017
Assistant Professor Jul 2017 – Present
O P Jindal Global University | Jindal Global Business School

Related Profiles

Experts (11292+)

View All
Arjun Kumar

Mr Arjun Kumar K V

Assistant Professor

Seilan

Dr Seilan A

Assistant Professor

Angaline

Angaline B

Assistant Professor

Jaikishan

Dr Jaikishan Sahu

Assistant Professor

Anand

Dr Anand Singh

Assistant Professor

G V Vigneshwara

Mr G V Vigneshwara Swamy

Assistant Professor

R

Dr R RAJKUMAR

Assistant Professor

Tilak Kumar

Mr Tilak Kumar Deb

Assistant Professor

Dr Santanu

Dr Dr Santanu Das

Assistant Professor

Organisations (350+)

View All
Arup K.

Dr Arup K. Chatterjee

Associate Professor

Ashish

Dr Ashish Trivedi

Assistant Professor

Abhishek

Dr Abhishek Vashishth

Assistant Professor

Akshay

Mr Akshay Sreevatsa

Research Associate

Annika

Dr Annika Bose Styczynski

Associate Professor

Aditya

Prof Aditya Swarup

Assistant Professor

Ashish

Dr Ashish Dwivedi

Assistant Professor

Co-Authors (4)

Vidyasagarrao

Dr Vidyasagarrao Gandra

Osmania University

Shubhomoy

Dr Shubhomoy Banerjee

O P Jindal Global University

Jangirala

Dr Jangirala Srinivas

O P Jindal Global University

Venkamaraju

Dr Venkamaraju Chakravaram

O P Jindal Global University

Scholarly Work

No Data Found

There is currently nothing to display here.

No Data Found

There is currently nothing to display here.

No Data Found

There is currently nothing to display here.

Scholarly Publications

Digitalization of the Apparel Industry—The Impact of COVID-19

Open Access
Conference Paper
Authors: Ratnakaram S.;Bansal V.;Chakravaram V.;Bhagavatham H.K.;Rao V.S.

Usage of algorithms and intelligent systems in the financial engineering process of insurance business in the VUCA world

Open Access
Conference Paper

Customers’ relationship maintenance and loyalty intentions after a brand transgression: a moderated mediation approach

Open Access
Article

Role of AI in various industrial managerial disciplines

Open Access
Book Chapter
Authors: Malik A.;Ratnakaram S.;Chakravaram V.;Bhagavatham H.K.

Cryptocurrency: Threat or Opportunity

Open Access
Conference Paper
Authors: Chakravaram V.;Ratnakaram S.;Agasha E.;Vihari N.S.

The Role of Blockchain Technology in Financial Engineering

Open Access
Conference Paper
Authors: Chakravaram V.;Ratnakaram S.;Agasha E.;Vihari N.S.

Emerging Trends in the Marketing of Financially Engineered Insurance Products

Open Access
Conference Paper
Authors: Ratnakaram S.;Chakravaram V.;Vihari N.S.;Vidyasagar Rao G.

New Avenues of Revenue in Indian Cinema

Open Access
Conference Paper
Authors: Ratnakaram S.;Chakravaram V.;Tatikonda N.;Vidyasagar Rao G.