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Dr Sunitha Ratnakaram

vidwan id: 203531
Female

Assistant Professor, Jindal Global Business School
O P Jindal Global University

Expertise

  • Management

Publications

Total Articles 11
Books 0
Proceedings 0

Publications

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Scopus

Citations 50
h-index 5

CrossRef

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Citations 26
h-index 4
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Bio

Her research interests include social media and qualitative research. Apart from this, she is highly interested in understanding nuances in social media promotions, writing her blog, reading contemporary and classical literature. Coming to her thesis work; she measured the impact type of platform and type of review may have on consumer perceptions of online reviews.

Personal Details

  • Female
  • Assistant Professor , O P Jindal Global University
  • O.P. Jindal Global University
FPM (Marketing)
Other Institute 2017
Assistant Professor Jul 2017 – Present
O P Jindal Global University | Jindal Global Business School

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Organisations (350+)

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Co-Authors (4)

Vidyasagarrao

Dr Vidyasagarrao Gandra

Osmania University

Shubhomoy

Dr Shubhomoy Banerjee

O P Jindal Global University

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Dr Jangirala Srinivas

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Scholarly Work

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Scholarly Publications

The Role of Technologies on Banking and Insurance Sectors in the Digitalization and Globalization Era—A Select Study

Open Access
Conference Paper
Authors: Chakravaram V.;Ratnakaram S.;Vihari N.S.;Tatikonda N.

Use of ICTs in Financial Engineering Applications in Insurance Business

Open Access
Book Chapter
Authors: Chakravaram V.;Jangirala S.;Ratnakaram S.

The role of big data, data science and data analytics in financial engineering

Open Access
Conference Paper
Authors: Chakravaram V.;Vidya Sagar Rao G.;Srinivas J.;Ratnakaram S.