Dr Arvind Kumar
vidwan id: 161439
Assistant Professor, Department of School of Management
National Institute of Technology Rourkela
Expertise
- Management
Publications
Publications
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Scopus
h-index
6
CrossRef
Citations
15
h-index
2
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Professional Recognition
UGC - NET & JRF (Management)
UGC, DelhiNational scholarship awardee in the Senior Secondary
BSEHMerit certificate cum national scholarship awardee in the matriculation
BSEHCommunity & Membership
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Bio
Marketing Management, Brand Management, Digital Marketing, Consumer Behavior, Marketing Analytics
Personal Details
- Male
- Assistant Professor , National Institute of Technology Rourkela
- National Institute of Technology, Sector 1, Rourkela, Odisha, India
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Co-Authors (4)
National Institute of Technology Kurukshetra
N/A
National Institute of Technology Rourkela
National Institute of Technology Rourkela
Scholarly Work
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Scholarly Publications
Consumer decision-making styles and post purchase behaviour of poor for Fast Moving Consumer Goods
Open Access
10.1111/ijcs.12320
12
25