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Dr Githa S Heggde

vidwan id: 97288
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Expertise

  • Management

Publications

Total Articles 57
Books 0
Proceedings 0

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Citations 175
h-index 6

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Citations 69
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Bio

Marketing Management, Sales & Distribution, Supply Chain Management

Personal Details

  • Female
  • Knowledge Acres, Kandoli Campus
Ph.D
Bharathiar University 2008
M.B.A
Mangalore University 1989
Professor Jul 2019 – Aug 2022
University of Petroleum and Energy Studies, Dehradun | Department of General Management

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Scholarly Work

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Scholarly Publications

Demand management approaches in services sector and influence on company performance

Open Access
Article

Demand management strategies role in sustainability of service industry and impacts performance of company: Using SEM approach

Open Access
Article

Services Redesign Strategies for Demand and Capacity Management and Impact on Company Performance

Open Access
Article
Authors: Rajani R.L.;Heggde G.S.;Kumar R.

DigiYatra – a digital experience for air travelers

Open Access
Article

Improving the route effectiveness of the intercity bus operators by co-optation: a data envelopment analysis

Open Access
Article

Preface, Calcium Transport Elements in Plants

Open Access
other
Authors: Santosh Kumar Upadhyay
1

The economics of value, growth and relationship in a green prospective

Open Access
Article

Mobile marketing with QR code: An analysis using technology adaption model

Open Access
Article
Authors: Heggde, G.S., Jaladi, N., Boravelly, N.R., Misra, S., Barma, A.K.