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Dr Swapan Deep Arora

vidwan id: 561625
Male

Assistant Professor, Marketing Management
Indian Institute of Management, Amritsar

Publications

Total Articles 16
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Bio

Prof Arora has completed his PhD in marketing management from IIM Lucknow. His research has been published in leading journals including the Journal of Business Research, Journal of Macromarketing, Journal of Services Marketing, and Tourism Management Perspectives, among others. His current research interests include consumer complaining behavior and macromarketing. He has earlier worked in the telecom services industry for around two decades with BSNL, a Government of India enterprise.

Personal Details

  • Male
  • Assistant Professor , Indian Institute of Management, Amritsar
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Assistant Professor Jun 2022 – Present
Indian Institute of Management, Amritsar | Marketing Management

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Co-Authors (1)

Sanket

Dr Sanket Vatavwala

Indian Institute of Management, Amritsar

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Scholarly Publications

Managing adversity: Brands and COVID-19

Open Access
article
Authors: Anirban Chakraborty; Swapan Deep Arora

The role of for-profit firms in disaster management: a typology

Open Access
article
Authors: Swapan Deep Arora; Anirban Chakraborty

Negative word of mouth: A systematic review and research agenda

Open Access
article
Authors: Swapan Deep Arora; Devashish Das Gupta; Gillian Naylor

Intellectual structure of consumer complaining behavior (CCB) research: A bibliometric analysis.

Open Access
article

Legitimate and illegitimate consumer complaining behavior: a review and taxonomy

Open Access
article
Authors: Swapan Deep Arora; Anirban Chakraborty

Hotel pricing at tourist destinations–a comparison across emerging and developed markets

Open Access
article

Effect of airline choice and temporality on flight delays

Open Access
article

Consumer Complaining Behavior: a Paradigmatic Review

Open Access
article
Authors: Swapan Deep Arora; Anirban Chakraborty