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Dr Chitra V

vidwan id: 486447
Female

Associate Professor, Commerce
Vels Institute of Science, Technology and Advanced Studies, Chennai

Expertise

  • Business, Finance

Publications

Total Articles 6
Books 0
Proceedings 0

Publications

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Professional Recognition

2023

Women Faculty Award

Puducherry Research Institute of Management Education and Science
2022

Responsible Citizen Award

Indian Achievers Forum
2024

Lions Feminine Start Icon Award

Lions Club Chennai
2024

KALAM BEST ACADEMICIAN EXCELLENCE AWARD 2024

Lions Club Chennai

Community & Membership

2022

Board of studies in Commerce

Member of Board of Studies
2024

BOS in Commerce , VISTAS

Internal member, Department of commerce

Indian academic researchers association

2021
Life Member

Bio

Dr.V.Chitra has over 18 years of experience in academics. Teaching Commerce, Accounts, Taxation, Finance and Management at the college level. Guided many UG, PG and M.Phil students towards the research projects. Currently as a Research supervisor, guiding Ph.D research scholars

Personal Details

  • Female
  • Associate Professor , Vels Institute of Science, Technology and Advanced Studies, Chennai
  • Vels Institute Of Science Technology & Advanced Studies Velan Nagar, Krishnapuram, Pallavaram, Chennai, Tamil Nadu, India
Ph.D
University of Madras 2019
NET
University Grant Commission 2011
M.B.A
Alagappa University 2009
M.PHIL
Other Institute 2006
B.Ed
Other Institute 2006
M.com
Guru Nanak College (Autonomous) 1998
B.COM
Other Institute 1996
Associate Professor Jul 2023 – Present
Vels Institute of Science, Technology and Advanced Studies, Chennai | Commerce
Associate Professor Sep 2022 – May 2023
Saveetha University, Chennai
Associate Professor Jun 2007 – Sep 2022
SSS JAIN COLLEGE FOR WOMEN | Commerce
Lecturer Nov 1999 – Apr 2001
Guru Nanak College (Autonomous) | Department of Commerce
Lecturer Sep 1998 – Mar 1999
VALLIAMMAL COLLEGE FOR WOMEN | COMMERCE

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Scholarly Work

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An artificial intelligence based reminder device attached to the employees computing device to track all the notifications to optimize service

Dr.V.Chitra
Arts and Humanities Patent No. : 409042-001 Filed : 28-02-2024
Published : 25-04-2024 Granted

Reminder device attached to the employees

Dr.M.Chandran
Social Sciences Patent No. : 166161 Filed : 28-02-2024
Published : 25-04-2024 Granted

• Stress Management and Emotional Intelligence

Dr. K. Selvi
Engineering and Technology Patent No. : 202241046408 Filed : 16-08-2022
Published : 16-08-2022 Published

Market intelligence through analysis of global market modeling

Dr.M.Eswari
Social Sciences Patent No. : 2021106422 Filed : 22-08-2021
Published : 17-12-2021 Published

Mitigating illegal technology of online loans through strategic fin planning

DR.V.CHITRA
Arts and Humanities Patent No. : 2021103364 Filed : 15-06-2021
Published : 05-08-2021 Granted

Scholarly Publications

“ The impact of a celebrity endorsement on brand image and sales”

Open Access
article
Authors: Dr. Sagar Jadhav, Dr. Sadhana Jadhav

Factors influencing customers perception towards DTH- A study based on Chennai City

Open Access
article

Data Modeling of Options Trading in the Context of Buyers and Sellers

Open Access
article

Attainment of Spiritual Maturity through Journey to the Interior: A Special Refernce to Chitra Banerjee Divakaruni’s The Conch Bearer

Open Access
article
Authors: Dr. S. ANCY JEBA SUNDARI.,M.A.,M.PHIL.,PH.D.,PGDCA or and Dr. (Mrs.) J. Sobhana Devi, M.A., M.Phil., D.D.P., Ph.D.