Expertise
- Business
Publications
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Scopus
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Citations
906
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Professional Recognition
Prof. Manubhai M Shah Memorial Award for Excellence in Commerce and Management
Indian Commerce AssociationBritish Academy Award
Commonwealth Fellowships, UKCommunity & Membership
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Bio
Service Marketing
Personal Details
- Female
- Professor , Jammu University
- University of Jammu, Baba Saheb Ambedkar Road, Jammu Tawi
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Co-Authors (5)
Hemwati Nandan Bahuguna Garhwal University
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Jammu University
Jammu University
AYYA NADAR JANAKI AMMAL COLLEGE
Scholarly Work
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Scholarly Publications
Development of marketing capabilities scale in banking sector
Open Access
10.1108/MBE-06-2013-0037
11
21