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Dr Abhilash Ponnam

vidwan id: 325578
Male

Associate Professor, Department of Business Intelligence and Data Analytics
Narsee Monjee Institute of Management Studies, Mumbai

Expertise

  • Management

Publications

Total Articles 23
Books 0
Proceedings 0

Publications

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Scopus

Citations 265
h-index 9

CrossRef

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Citations 218
h-index 9
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Bio

Management

Personal Details

  • Male
  • Associate Professor , Narsee Monjee Institute of Management Studies, Mumbai
  • Plot No 740/1 , Nanditius,Rn Reddy Nagar
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Associate Professor Sep 2017 – Present
Narsee Monjee Institute of Management Studies, Mumbai | Department of Business Intelligence and Data Analytics

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Scholarly Work

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Scholarly Publications

Factors affecting employee engagement in India: A study on offshoring of financial services

Open Access
Article
Authors: Gupta M.;Ganguli S.;Ponnam A.
26

An exploratory study of factors affecting credit card brand and category selection in India

Open Access
Article

Matching visitation-motives and restaurant attributes in casual dining restaurants

Open Access
Review

Discerning product benefits through visual thematic analysis

Open Access
Article

Satisfaction-based segmentation: Application of Kano model in Indian fast food industry

Open Access
Article

A case for customer based brand equity conceptualization within motivational perspective

Open Access
Article

Country of origin effect on services: An evaluation of entertainment

Open Access
Review