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Dr Megavannan Ranganathan

vidwan id: 306527
Male

Assistant Professor, Department of Commerce - KTR
S R M Institute of Science & Technology, Chennai

Expertise

  • Management

Publications

Total Articles 5
Books 0
Proceedings 0

Publications

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Scopus

Citations 5
h-index 2

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Citations 0
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Professional Recognition

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Community & Membership

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MMA

2021
Institutional

Bio

Marketing and Finance

Personal Details

  • Male
  • Assistant Professor , S R M Institute of Science & Technology, Chennai
  • Department of Management Studies , SRM Institute of Science and Technology
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Assistant Professor Jul 2009 – Present
S R M Institute of Science & Technology, Chennai | Department of Commerce - KTR

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Co-Authors (5)

Arivazhagan

Dr Arivazhagan R

S R M Institute of Science & Technology, Chennai

Praseeda

Dr Praseeda Challapalli

S R M Institute of Science & Technology, Chennai

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Scholarly Work

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GREEN MARKETING - AN ANALYSIS OF CONSUMER BEHAVIOUR TOWARDS GREEN PRODUCTS

Dr. Priyanka Tripathy
Dr. R. Megavannan
Dr. L. Jayanthi and Dr. M. Srinivasan
Social Sciences Application No. : 202231047482 Filed : 20-08-2022
Published : 02-12-2022 Published

Scholarly Publications

Analysis of Stock Market Predicting Future Trend using ML

Open Access
Conference Paper
Authors: Murugan V.P.;Thejeshwar V.R.;Vijayaraj A.;Saravanan K.;Megavannan R.;Rajeswari P.

Analysis of consumers’ willingness to pay extra for the buying of the green products

Open Access
article
Authors: R. Megavannan. Dr. M. Srinivasan and Dr. J. Rajalakshmi

A study on green products buying decision among chennai people with respect to their ecological consciousness and challenges to buy

Open Access
Article
Authors: Megavannan R.;Arivazhagan R.;Name G.
2

Analysis of buying intention for green products among metro city people by focusing Chennai City

Open Access
Article

The impact of ecological consciousness on consumer buying behaviour of green products – An empirical study from India

Open Access
Article