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Dr David Winster Praveenraj D

vidwan id: 286104
Male

Associate Professor, School of Business and Management
Christ University

Expertise

  • Management

Publications

Total Articles 107
Books 0
Proceedings 0

Publications

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Scopus

Citations 62
h-index 4

CrossRef

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Citations 3
h-index 1
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Professional Recognition

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Community & Membership

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MTC Global

2021
Life Time Member

Bio

Specialized in Marketing - Branding, Advertising and Digital Marketing

Personal Details

  • Male
  • Associate Professor , Christ University
  • Christ college, Campus Road, Bhavani Nagar, S.G. Palya, Bengaluru, Karnataka, India
Ph.D
Anna University 2015
MBA
The American College 2004
Associate Professor Aug 2024 – Present
Christ University | School of Business and Management
Associate Professor (Senior Grade) Aug 2024 – Aug 2024
Christ University | School of Business and Management
Assistant Professor Jun 2022 – Aug 2024
Christ University | School of Business and Management
Assistant Professor - Selection Grade Dec 2018 – Jul 2022
Bannari amman institute of technology | School of Management Studies
Associate Professor Sep 2015 – Jun 2017
Knowledge Institute of Technology | Department of MBA
Senior Lecturer Dec 2008 – Nov 2014
Bannari amman institute of technology | School of Management Studies
Lecturer Jun 2006 – Dec 2008
Kongu Engineering College, Erode | Department of Management Studies
Lecturer Jun 2004 – Apr 2005
NMS SVN College of Education

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Co-Authors (14)

ASHOK

Dr ASHOK J

Christ University

Gokul Kumar

Dr Gokul Kumar S

Coimbatore Institute of Technology

Manasa

Dr Manasa N

Christ University

Melvin

Melvin Victor

Christ University

Prasanth

Mr Prasanth A

Hindusthan College of Engineering and Technology

Sasirekha

Ms Sasirekha R

Prince Shri Venkateshwara Padmavathy Engineering College

S

Dr S Muthusundari

R M D Engineering College

Sonal

Dr Sonal Muluk

Dr. Vishwanath Karad Mit World Peace University

Sridharan

Dr Sridharan M

N.P.R. College of Engineering and Technology, Natham Village, Dindigul

Vimala

Dr Vimala Mannarsamy

P.S.R.Engineering College

Scholarly Work

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Computing device for work allocation in exam office to assort invigilation duties

Christ (Deemed to be University)
Engineering and Technology Patent No. : 6406115 Filed : 21-11-2024
Published : 01-12-2024 Published

Computing device for Human Resource Management and Work Allocation

GIREESH KUMAR
- Patent No. : 6383427 Filed : 08-08-2024
Published : 28-09-2024 Published

School Information Management Device

Chippy Mohan
Arts and Humanities Patent No. : 6353965 Filed : 19-03-2024
Published : 26-03-2024 Granted

Logistics Tracking Device

Christ (Deemed to be University)
Engineering and Technology Patent No. : 6343455 Filed : 31-01-2024
Published : 29-02-2024 Granted

Device for management of Hotel Room Allocation

Chippy Mohan
Arts and Humanities Patent No. : 6341405 Filed : 30-01-2024
Published : 23-02-2024 Granted

Scholarly Publications

A Study on the Awareness and Effective Utilization of Employees State Insurance Benefits

Open Access
article

Assessing the level of service quality provided by Hotels

Open Access
conference paper
Authors: Mr.A.Prasanth

Consumer Purchase Behaviour in Purchase of Green products

Open Access
conference paper
Authors: Mr.A.Prasanth

Exploring Consumer Reviews for Men's Fashion Accessories in Online Purchase Platforms Using Sentiment Analysis

Open Access
journal-article

IDENTIFYING THE INFLUENCING ATTRIBUTES FOR BRAND PREFERENCE IN SURFACE SANITIZERS – A STUDY USING CONJOINT ANALYSIS

Open Access
journal-article

A study on Customer Satisfaction towards LG Electronic Products

Open Access
conference paper
Authors: D David Winster Praveenraj

Social Media As A Channel Of Marketing Communications

Open Access
conference paper
Authors: D David Winster Praveenraj

Automated Detection Of Emotions From Textual Comments And Feedback

Open Access
book chapter
Authors: D David Winster Praveenraj