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Dr Malmarugan Devanathan

vidwan id: 281392
Male

Associate Professor, School of Business and Management
Christ University

Expertise

  • Management

Publications

Total Articles 24
Books 0
Proceedings 0

Publications

No publication activity to display at the moment.

Scopus

Citations 47
h-index 2

CrossRef

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Citations 0
h-index 0
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Professional Recognition

2000

UGC NET Lecturership in Management

UGC New Delhi
2021

Lean Six Sigma Balck Belt Certification

MSME
2021

Google Analytics

Google Academy

Community & Membership

2022

Academic Research

Expert

Lean Project Management Yellow Belt

2022
Professional

CIM

2021
Professional

Bio

Doctorate (Ph.D.) from AACSB, ACBSP Accredited QS ranked and Academic Ranking of World Universities (ARWU) ranked :-VIT Vellore India

Personal Details

  • Male
  • Associate Professor , Christ University
  • BGR Campus
PhD
Other Institute 2013
MBA
Bharathidasan University 1995
BE
Other Institute 1993
Associate Professor Jun 2021 – Present
Christ University | School of Business and Management
Associate Professor Jul 2018 – Jun 2020
C M R Institute of Technology, BANGALORE | MBA
Professor Aug 2017 – Aug 2018
Mahatma Gandhi University
Assistant Professor Jan 2007 – Jan 2013
Unknown Organization

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Co-Authors (3)

Scholarly Work

MDP Traning for Executives

Funding Agency: ONGC

Coordinator

1,000,000

2017 - Ongoing

Ongoing
Customer Satisfaction Study

Funding Agency: Ministry of Textiles

Principal Investigator

1,000,000

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Completed
Cuatomer Satisfaction Study

Funding Agency: Ministry of Textiles

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1,000,000

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SOLAR DESALINATION SYSTEM Design Patent

Dr Malmarugan
Engineering and Technology Patent No. : 385384-001 Filed : 01-05-2023
Published : 23-08-2023 Granted

Solar Desalination System

Bishnu Kant Shukla
et.al
Engineering and Technology Patent No. : 385384-001 Filed : 01-05-2023
Published : N/A Granted

Impact of Employee Recession in Information Technology of India

Malmarugan Devanathan
Social Sciences Application No. : 202241077459 Filed : 31-12-2022
Published : 06-01-2023 Filed

Block Chain for IOT Security and Privacy

Malmarugan Devanathan
Social Sciences Application No. : 202241077458 Filed : 31-12-2022
Published : 06-01-2023 Filed

Analyzing of why Amazon Wholesale Distribution Fall Down In Indian Market

Malmarugan Devanathan
Social Sciences Application No. : 202241074746 Filed : 23-12-2022
Published : 30-12-2022 Filed

Brand preference customer satisfaction and loyalty towards smartphones among college students

VISTAS
Social Sciences Patent No. : 202241057380 Filed : 07-10-2022
Published : N/A Published

Scholarly Publications

Online for Apparal Customer Smile

Open Access
article
Authors: Devanathan, Malmarugan

Online for Apparel Customers Smile

Open Access
article
Authors: Malmarugan, D

Influential Power of 'Word of Mouth ' for Purchase of Sarees

Open Access
article

Referral Marketing-An Innovative Approach in Management Education

Open Access
article
Authors: Devanathan, Malmarugan

Referral marketing – An innovative approach in management education

Open Access
article

A Study on Customer Relationship Management Practices In Hospitals

Open Access
article
Authors: Malmarugan, D.

Customers Smile

Open Access
article
Authors: Malmarugan, D

Referral Marketing in Management Education-An Assessment

Open Access
article
Authors: Malmarugan, D and Sankaran H