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Dr Amita Charan

vidwan id: 222286
Female

Professor, Department of Commerce
Janki Devi Memorial College

Expertise

  • Management

Publications

Total Articles 12
Books 0
Proceedings 0

Publications

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Scopus

Citations 25
h-index 1

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Citations 2
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Professional Recognition

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Community & Membership

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Bio

Digital Marketing, Sustainable Business and Consumption Pattern

Personal Details

  • Female
  • Professor , Janki Devi Memorial College
  • Department of Commerce, Janki Devi Memorial College
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Professor Sep 2022 – Present
Janki Devi Memorial College | Department of Commerce
Associate Professor Sep 2019 – Sep 2022
Janki Devi Memorial College | Commerce

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Scholarly Work

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Scholarly Publications

Cybercrime and Cyber education among youth in India

Open Access
article
Authors: Amita Charan, Neelu Verma

Social Media Marketing and Cognitive Development among Youth

Open Access
article
Authors: Amita Charan, Ekta Bansal

Impact of Digital Marketing through Facebook Vs. Twitter : A Comparative Study on Indian Consumers

Open Access
article
Authors: Amita Charan, Ekta Bansal

Digital Marketing and Consumer Behaviour: An Empirical Study in Indian Car Market with Special Reference to Delhi and NCR

Open Access
article