Expertise

  • Management

Publications

Total Articles 8
Books 0
Proceedings 0

Publications

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Scopus

Citations 318
h-index 1

CrossRef

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Citations 26
h-index 1
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Professional Recognition

2013

UGC NET JRF

UGC
2014

ISM JRF FELLOWSHIP

IIT ISM DHANBAD

Community & Membership

2022

Research Programme and Policy Committee

Member
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Bio

Dr. Vivek Kumar Verma is presently associated with the Department of Marketing, School of Business at Galgotias University, Gautam Buddha Nagar, U.P. His research interest area is marketing with a special focus on sustainable consumer behavior and marketing research.

Personal Details

  • Male
  • Galgotias University, Plot No. 2, Yamuna Expy, opposite Buddha International Circuit, Sector 17A
PhD
Other Institute 2019
MBA
Other Institute 2013
BSHTM
Alagappa University 2008
Assistant Professor Sep 2020 – Dec 2023
St Xavier`s University, Kolkata | Commerce and Management

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Co-Authors (1)

Bibhas

Prof Bibhas Chandra

Indian Institute of Technology (Indian School of Mines), Dhanbad

Scholarly Work

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Scholarly Publications

An Enquiry Through the Lens of Extended Value-Belief-Norm Theory to Predict Consumer’s Green Hotel Visit Intention

Open Access
article

Values and ascribed responsibility to predict consumers' attitude and concern towards green hotel visit intention

Open Access
Article

An application of theory of planned behavior to predict young Indian consumers' green hotel visit intention.

Open Access
article

Intention to implement green hotel practices: evidence from Indian hotel industry

Open Access
article

Sustainability and customers’ hotel choice behaviour: a choicebased conjoint analysis approach

Open Access
article

Big Five Personality Traits and Tourist’s Intention to Visit Green Hotels

Open Access
conference paper
Authors: Verma, V. K., Chandra, B., & Kumar, S.

Hotel Guest’s Perception and Choice Dynamics for Green Hotel Attribute: A Mix Method Approach

Open Access
article

Strategic information and communication technology initiatives in the hospitality industry to gain a sustainable competitive advantage: A framework for evaluating the response lag perspective.

Open Access
conference proceedings
Authors: Verma, V. K. and Chandra, B