Dr Gowhar Rasool
vidwan id: 203651
Assistant Professor, Department of Human Resource Management and Organizational Behaviour
Central University of Jammu
Expertise
- Management
Publications
Publications
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Scopus
h-index
4
CrossRef
Citations
76
h-index
5
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Professional Recognition
International Financial Aid
National University of SingaporeCommunity & Membership
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Bio
Marketing, Quantitative Research Methods
Personal Details
- Male
- Assistant Professor , Central University of Jammu
- Central University of Jammu, Rahya Suchani (Bagla)
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Co-Authors (2)
Central University of Jammu
Indian Institute of Technology Mandi
Scholarly Work
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Scholarly Publications
‘Are online reviews the new shepherd?’ –examining herd behaviour in wearable technology adoption for personal healthcare
Open AccessAugmented reality in marketing: a close look at the current landscape and future possibilities
Open AccessExploring the interplay between experiential and material product purchases on consumer behavior: a meta-analytic investigation
Open AccessExamining the context-specific reasons and adoption of artificial intelligence-based voice assistants: A behavioural reasoning theory approach
Open Access
10.1111/ijcs.12963
13
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