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Dr Balaji Viswanath C

vidwan id: 199035
Male

Assistant Professor, Department of Business Administration
The American College

Expertise

  • Humanities, Multidisciplinary

Publications

Total Articles 22
Books 0
Proceedings 0

Publications

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Professional Recognition

2011

Best Presentation Award

St. Michael College of Engineering and Technology
2012

Best Presentation Award - Third Prize

St. Michael College of Engineering and Technology
2016

Special Appreciation Award for Research Contribution

Subbulakshmi Lakshmipathy College of Science
2022

External Expert Nominated for Doctoral Committee

Madurai Kamaraj University
2024

Served as a subject expert for Board of Studies of Research Department of Business Administration

Saurashtra College, Madurai

Community & Membership

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Bio

Management Studies - Human Resource & Marketing

Personal Details

  • Male
  • Assistant Professor , The American College
  • The American college, Madurai
Ph.D
Other Institute 2020
MBA
Anna University Regional Campus Madurai 2013
BE
Other Institute 2011
Assistant Professor Jan 2021 – Present
The American College | Department of Business Administration
Assistant Professor May 2017 – Dec 2020
Sri Krishna Arts and Science College
Assistant Professor May 2015 – Mar 2017
SUBBALAKSHMI LAKSHMIPATHI COLLEGE OF SCIENCES

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Co-Authors (1)

Pandikumar

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The American College

Scholarly Work

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Scholarly Publications

A Descriptive Study on Application of Cyber Security in Digital Marketing

Open Access
conference proceedings
Authors: C Balaji Viswanath

An Overview of Education System in India and Challenges Faced by it in India

Open Access
conference proceedings
Authors: C Balaji Viswanath

A Descriptive Study on Application of Social Media in Emerging Retail Scenario

Open Access
conference proceedings
Authors: C Balaji Viswanath

A Descriptive Study on Social Media and Consumer Behavior

Open Access
conference proceedings
Authors: C Balaji Viswanath

A Descriptive Study on E-Governance

Open Access
conference proceedings
Authors: C Balaji Viswanath

A Study on Sustainable Marketing Strategies with Special Reference to Social Media Marketing

Open Access
conference proceedings
Authors: C Balaji Viswanath