Dr Geetha R

vidwan id: 191736

Female

Assistant Professor, School of Social Sciences and Languages
Vellore Institute of Technology, Vellore

0000-0001-8572-5286 Google Scholar Icon

56938357800 Researcher Icon

D-6676-2019

Expertise

Management

Publications

Total Articles 9

Books 0

Proceedings 0

Publications

Scopus

Citations 105

h-index 2

CrossRef

Citations 4

h-index 1

Google Scholar

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Professional Recognition

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Bio

Marketing, International Business, Entrepreneurship Development, Business Organisation and Management

Personal Details

Female
Assistant Professor , Vellore Institute of Technology, Vellore
Vellore Institute of Technology

PhD

Other Institute 2018

Assistant Professor May 2011 – Present

Vellore Institute of Technology, Vellore | School of Social Sciences and Languages

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Dr Brindha K

Associate Professor

Dr Brisilla R M

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Dr Saravanan Balasubramanian

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Professor

Co-Authors (3)

Dr Muthumeenakshi M

Vellore Institute of Technology, Vellore

Prof R Geetha Ramani

Anna University

Dr Swamy Tnvrl

Vellore Institute of Technology, Vellore

Scholarly Work

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Scholarly Publications

Statutory welfare measures and quality of work life in cooperative and private sugar mills at Tamilnadu

Open Access

Article

Year: 2020. Volume: 11 , Issue: 5 , Pages: 511-523 .

Authors: Geetha R.;Muthumeenakshi M.

10.34218/IJM.11.5.2020.048

Brand awareness – A study among biscuit consumers in Madurai city

Open Access

Article

Year: 2020. Volume: 11 , Issue: 3 , Pages: 28-35 .

Authors: Geetha R.;Devi Meenakshi K.

10.34218/IJM.11.3.2020.004

Impact of demographic profile on quality of work life of employees in cooperative and private sugar mills in Tamil Nadu

Open Access

Article

Year: 2018. Volume: 9 , Issue: 7 , Pages: 791-798 .

Authors: Geetha R.;Swamy T.N.V.R.L.;Revathi K.

Recruitment through artificial intelligence: A conceptual study

Open Access

Article

Year: 2018. Volume: 9 , Issue: 7 , Pages: 63-70 .

Authors: Geetha R.;Bhanu Sree Reddy D.

Welfare measures in banking industry-a study with reference to Madurai city

Open Access

Article

Year: 2016. Volume: 96 , Issue: 9 , Pages: 2783-2796 .

Authors: Geetha R.;Mani R.S.

Quality of work life: A literature review

Open Access

Review

Year: 2016. Volume: 11 , Issue: 16 , Pages: 8928-8931 .

Authors: Geetha R.;Mani R.S.

Marketing of fishes – A study with reference to rameshwaram

Open Access

Article

Year: 2015. Volume: 10 , Issue: 19 , Pages: 40241-40246 .

Authors: Mani R.S.;Geetha R.

A study on chronic absenteeism invellore cooperative sugar mills limited

Open Access

Article

Year: 2014. Volume: 12 , Issue: 3 , Pages: 813-830 .

Authors: Geetha R.;Mani R.S.

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