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Dr Prabhakar Rajkumar

vidwan id: 183802
Male

Professor, Department of Commerce
Central University of Tamil Nadu

Expertise

  • Business, Finance

Publications

Total Articles 232
Books 0
Proceedings 0

Publications

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Scopus

Citations 1
h-index 1

CrossRef

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Citations 2
h-index 1
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Professional Recognition

2014

Teacher Achievement Award

Navraj Academy for Managerial Excellence
2015

Outstanding Scientist VIFRA Award

Venus International Foundation
2016

Bharat Vikas Award

Institute of Self Reliance
2019

Distinguished Faculty in Humanities and Social Sciences

Venus International Foundation
2019

Best Paper Presenter

South Asian Research Center (SARC), Sri Lanka
2013

The Best Citizens of India

International Publishing House
2022

Research Professor in Finance

Indian Institute of Finance

Community & Membership

2014

Admission Selection Committee Member

Member
2014

Acted as Inspection Committee Member- PRIDE –Study Centre

Member
2013

Acted as Inspection Commission Member – Course Affiliation

Member
2016

Acted as Member for Board of Studies in Periyar University

Member
2011

Acted as Convocation Committee Member in Periyar University

Member
2014

Acted as Doctoral Committee Member in other Colleges/ Universities

Member

Indian Accounting Association

2010
Life Time

Association of Economists of Tamil Nadu

2006
Life Time

Bio

Investment and Portfolio Management including option and derivative theory, Scientific Marketing including Advertisement evaluation, subliminal and product positioning.

Personal Details

  • Male
  • Professor , Central University of Tamil Nadu
  • Central university of Tamil Nadu, Neelakudy Road, Nilakkudi, Tamil Nadu, India
Ph.D
Alagappa Institute of Management 2005
Professor Sep 2024 – Present
Central University of Tamil Nadu | Department of Commerce
Professor Nov 2019 – Sep 2024
Periyar University | Department of Commerce

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Co-Authors (2)

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Scholarly Work

Evaluation of logo formation-Reference to Reliance Infrastructure

Funding Agency: Reliance Infrastructure

Principle Investigator

5,000

2022 - 2022

Completed
Bakery Industry: Consumers’ Preference and Acceptance Level of Sri Saravana Bakery

Funding Agency: Sri Saravana Bakery, Salem

Principle Investigator

Rs.5,000

2020 - 2021

Completed
Comparative Analyse of Gold Schemes of AVR Jewellery in Salem

Funding Agency: AVR Jewellery, Salem

Principle Investigator

5,000

2020 - 2021

Completed
To identify the way of motivating workers

Funding Agency: Mark Preserve Products, Coimbatore

Principle Investigator

15,000

2014 - 2015

Completed
To study the manufacturing level of employee

Funding Agency: Nivathitha Hi-Tech, Coimbatore

Principle Investigator

15,000

2013 - 2014

Completed
To identify How to improve the work culture

Funding Agency: Jayam Engeering and Tools, Coimbatore

Principle Investigator

10,000

2012 - 2013

Completed
To evaluate the workers’ efficiency

Funding Agency: Aravind Engineering Coimbatore

Principle Investigator

25,000

2011 - 2012

Completed
To measure the thoughts of non tax payers about the stock market STOCKRICH, Chennai

Funding Agency: STOCKRICH, Chennai

Principle Investigator

5,000

2010 - 2011

Completed
To identify the rate of success of sub-brokers in transforming retail traders and investors as profit earners in the current Indian stock market.

Funding Agency: ECTRA Equity Commodity Trading and Research Academy, Chennai

Principle Investigator

5,000

2009 - 2010

Completed
The Impact of NABARD Refinance on Socio-Economic Development of Self Help Groups in Tamil Nadu

Funding Agency: University Grants Commission, New Delhi, India

Principle Investigator

6,04,200

2006 - 2009

Completed

A Study on the Impact of Corporate Announcements on Security Prices and Individual Investor’s Investment Behavioral Pattern

University Periyar University
Year 2012

Employment Generation and Well-Being of Men Self Help Groups in Salem District

University Periyar University
Year 2012

SHGs – A Panacea for the Socio – Economic Development of Transgender in Tamil Nadu

University Periyar University
Year 2013

Marketing of Women Self Help Groups Products – SWOT Analysis (with special reference to Chennai district)

University Periyar University
Year 2013

MSMEs in Tamil Nadu: Contemporary Developments, Administrative Problems and Key Factors for their Success (with special reference to Coimbatore)

University Periyar University
Year 2014

Salient Service Quality and Usage Pattern of SBI ATM’s in Salem town.

University Periyar University
Year 2015

Evaluation of Gold Price Trend and Investigation of Purchasing Sequential Patterns of Ornamental Gold Buyers in Tamil Nadu

University Periyar University
Year 2015

An Analytical study of Net Asset Values and behavioural finance perspective of mutual funds investors in Tamil Nadu.

University Periyar University
Year 2015

A study on the Role of Luxury Behavioral Science Segmentations in Determining the Luxury Values and Purchases in Tamil Nadu with reference to Luxury Clothing, Accessories and Appliances

University Periyar University
Year 2017

A Study on the Influence of Inflation over Bombay Stock Exchange Consistency.

University Bharathiar University
Year 2017

A Study on the of Stock Brokers on Investors’ Investment Decision with Special Reference to BSE, Mumbai

University Bharathiar University
Year 2019

Rural Customers Attitude towards Internet Banking Services

University Periyar University
Year 2020

A Study on the Impact of Foreign Direct Investments on the Economy Growth Factors of India During 1991-2019

University Periyar University
Year 2024

A Study on the Impact of Experimenter-Induced Factors on Millennial and Generation Z Using Subliminal Concepts with reference to Unilever Logo

University Periyar University
Year 2024

Marketing of Women Self Help Groups Products – SWOT Analysis (with special reference to Chennai district)

Dr. K. Prabhakar Rajkumar
- Application No. : L-103273/2021 Filed : 20-04-2026
Published : N/A Published

A Study on the Influence of Inflation of Bombay Stock Exchange Consistency

Dr. K. Prabhakar Rajkumar
- Application No. : L-116923/2022 Filed : 20-07-2022
Published : N/A Published

Employment Generation and Well Being of Men Self Help Groups in Salem District

Dr. K. Prabhakar Rajkumar
- Application No. : L-85411/2019 Filed : 25-09-2019
Published : N/A Published

Salient Service Quality and Usage Pattern of SBI ATMs in Salem Town

Dr. K. Prabhakar Rajkumar
- Application No. : L-75812/2018 Filed : 12-10-2018
Published : N/A Published

Self Help Groups – A Panacea for the Socio-Economic Development of Transgenders in Tamil Nadu

Dr. K. Prabhakar Rajkumar
M Suguna
- Application No. : L-77355/2018 Filed : 10-10-2018
Published : N/A Published

The Impact of Corporate Announcements on Security Prices and Individual Investor’s Investment Behavioural Pattern

Dr. K. Prabhakar Rajkumar
S. Kala
- Application No. : L-78294/2018 Filed : 03-10-2018
Published : N/A Published

The Role of Luxury Behavioral Science Segmentation in Developing the Luxury Values and Purchases in Tamil Nadu with Reference to Luxury Clothing, Accessories and Appliances

Dr. K. Prabhakar Rajkumar
- Application No. : L-120701/2-23 Filed : 20-01-2018
Published : N/A Published

Behavioral Finance Perspectives With Reference To Mutual Fund Investors In Tamil Nadu

Dr. K. Prabhakar Rajkumar
- Application No. : L-71684/2017 Filed : 09-10-2017
Published : N/A Published

MSMEs in Tamil Nadu: Contemporary Developments, Administrative Problems and Key Factors for their Success (with special reference to Coimbatore)

Dr. K. Prabhakar Rajkumar R.Leelavathi
- Application No. : L-102474/2021 Filed : 20-05-2017
Published : N/A Published

The Impact of NABARD Refinance on Socio-Economic Development of Self Help Groups in Tamil Nadu

Dr. K. Prabhakar Rajkumar
- Application No. : L-103272/2021 Filed : 20-05-2017
Published : N/A Published

Scholarly Publications

An Opinion Survey on Foreign Direct Investment in Agriculture Sector

Open Access
conference proceedings
Authors: Dr.K.Prabhakar Rajkumar, K M Saranya

Fundamental Principles and Techniques of Financial Accounting

Open Access
book
Authors: Dr.K.Prabhakar Rajkumar

Economic Meltdown, the time for strengthening SMEs through Liberal and Timely Bank Advances

Open Access
article

A Study of Passengers’ Satisfaction Provided by Bus Operators in Tamil Nadu

Open Access
article
Authors: Dr.K.Prabhakar Rajkumar

Financial Inclusion: Concepts and Initiatives

Open Access
article

Review of Financial Performance of the Indian INC Highlights of Q1 &Q2- 2009

Open Access
article

Factor Influencing Consumers’ Perception of Gold Purchase in Four Major Districts of TamilNadu.

Open Access
article

Need for Social and Cultural Environment in Advertisement with reference to Erotic Advertisements in Tamil Nadu

Open Access
article
Authors: Dr.K.Prabhakar Rajkumar