Ministry of Education
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Dr Brajesh Bolia

vidwan id: 138335
Male

Associate Professor, Department of Marketing and International Business
Somaiya Vidyavihar University, Mumbai

Orchid Icon 0000-0001-5724-2746 Google Scholar Icon 57225923941 Researcher Icon J-4660-2014 Google Scholar Icon xicukloAAAAJ

Expertise

  • Management

Publications

Total Articles 10
Books 0
Proceedings 0

Publications

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Scopus

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Professional Recognition

2021

Dr. Sarvepalli Radhakrishnan Best Teacher Award

Center for Professional Advancement

Community & Membership

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Bio

Cognitive Dissonance, Sales & Customer Interface, Sales and B2B Marketing, Customer Centricity, Business Development.

Personal Details

  • Male
  • Associate Professor , Somaiya Vidyavihar University, Mumbai
  • Department of Marketing and International Business, Somaiya Vidyavihar University
PhD
Other Institute 2018
UGC-NET
University Grant Commission 2010
MBA (PGDBM)
Birla Institute of Management Technology 1997
Bachelor of Engineering
Other Institute 1993
Associate Professor Jul 2019 – Present
Somaiya Vidyavihar University, Mumbai | Department of Marketing and International Business
Assistant Professor - Selection Grade Jul 2014 – Jun 2019
Somaiya Vidyavihar University, Mumbai
Assistant Professor - Senior Scale Feb 2010 – Jun 2014
Somaiya Vidyavihar University, Mumbai

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Co-Authors (0)

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Scholarly Work

Jivana Spice Launch Project

Funding Agency: Godavari Biorefineries Ltd

Researcher

465,000

2018 - 2018

Completed
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Scholarly Publications

Employee Engagement in Post-COVID Remote Working Arrangements: Is Family Support as Critical as Supervisory Support?

Open Access
book chapter
Year: 2025. Pages: 573-584 .
Authors: Anjam, M., Bolia, B., & Koppalakrishnan, P

Sunder Engineering: The Path to Customer Loyalty

Open Access
other
Year: 2025.
Authors: Brajesh Bolia, Sehajpreet Kaur

Dax Water Tech: The Search for the Right Capital

Open Access
other
Year: 2025.
Authors: Rupali Paranjpe, Brajesh Bolia

Go Pure: Transitioning from a Regional to a National Brand

Open Access
other
Year: 2024. Pages: 1-10 .
Authors: Brajesh Bolia, Harjot Singh, Kiran Sharma, Neeraj Pandey

Past, present and future of virtual tourism- a literature review

Open Access
Article
International Journal of Information Management Data Insights. Year: 2022. Volume: 2 , Issue: 2 , Pages: - .
Authors: Verma, S., Warrior, L., Bolia, B., Mehta, S
DOI 10.1016/j.jjimei.2022.100085

Do women customers love to talk about financial brands? An empirical evidence on the mediated service responsiveness and brand sincerity in creating a positive word of mouth

Open Access
Article
Cogent Business & Management. Year: 2021. Volume: 8 , Issue: 1 , Pages: - .
Authors: Zaman, U., Bolia, B., Anjam, M
DOI 10.1080/23311975.2021.1945426

Understanding Cognitive Dissonance of Indian Customers for Financial Products: A Multi-Dimensional Scale Development Approach

Open Access
Article
Year: 2020. Volume: 4 , Issue: 1 , Pages: 20-32 .
Authors: Bolia, B., Jha, S., Jha, M
DOI 10.46281/ijfb.v4i1.500

A study of cognitive dissonance and its impact on word of mouth in the context of financial products. http://hdl.handle.net/10603/472387

Open Access
other
Year: 2018.
Authors: Bolia, B., Jha, S., Jha, M.