Ministry of Education
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Dr Reshma Nikhat

vidwan id: 127542
Female

Assistant Professor - Selection Grade, Department of Management and Commerce
Maulana Azad National Urdu University

Orchid Icon 0000-0002-8940-6239 Google Scholar Icon 57459680100 Researcher Icon GNW-6808-2022 Google Scholar Icon FYE1fUwAAAAJ

Expertise

  • Management

Publications

Total Articles 63
Books 0
Proceedings 0

Publications

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Scopus

Citations 17
h-index 1

CrossRef

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Citations 13
h-index 1
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Professional Recognition

2019

100 Best Educational professional 2019,AMP National Award for Excellence in Education

Association of Muslim Professionals
2019

The Innovative Global Scientific Research Educationalist Awards & Honors Convocation 2019:Educational-Professional Membership Qualification Certificate

The Society of Innovative Educationalist & Scientific Research Professional Chennai/Malaysia
2020

Innovative Research & Dedicated Academician Award Specialization: Management Science :The Innovative Global Scientific Research Educationalist Awards & Honors Convocation 2020 -21

The society of Innovative Educationalist & Scientific Research Professional Malayshia
2019

Excellence in Reviewing of Article

Review of Research
2022

INNOVATIVE RESEARCH & DEDICATED ACADEMICIAN AWARD 2022 MANAGEMENT SCIENCE Fellow Grade Members (FSIESRP)

The society of Innovative Educationalist & Scientific Research Professional Malayshia
2019

Best Researcher Award 1st International Dissertation & Doctoral Thesis Award:Best Research Award

Indian Academicians and Researchers Association (IARA)
2022

AMP 6th National Award for Excellence in Education

Association of Muslim Professionals
2023

Teachers Appreciation Award

AMP

Community & Membership

2018

Departmental Research Committee

MEMBER
2016

Board Of Studies

MEMBER
2021

Training and Placement Committee

Assistant Training and Placement Officer
2016

Mentorship and Guidance

Coordinator
2015

Cultural Coordinator/jashn e bahara

Job Fest Coordinator
2015

Internship and Project Work

Coordinator
2016

Culture and Managment Fest

Coordinator
2018

2 day National Seminar

Convenor
2016

Admissions

Verification Officer
2021

Student Induction Programme

Departmental Coordinator
2014

Examinations

Coordinator
2021

DEEKSHARAMBH Student Induction Program Coordinator

Departmental Coordinator

FSIESRP, Society of Innovative Educationalist & Scientific Research Prog.

2020
Member

Journal of Automotive Mechanical & Aerospace Engineering Research

2019
Hon. Editorial Board Member- Editor & Reviewer

Journal of Electrical, Electronics & Computer Engineering Research

2019
Hon. Editorial Board Member-Professional Consultant

Journal of Engineering Technology & Management Science

2019
Hon. Editorial Board Member-Consulting Editor

Journal of Engineering Technological Research

2019
Hon. Editorial Board Member-Educational Consultant

Journal of Technology Today

2019
Hon. Editorial Board Member-Associate Editor

The Technology World

2019
Hon. Editorial Board Member-Educational Coordinator

Indian Academic Research Association IARA

2019
Member

Indian Academic Research Association IARA

2019
Member

Bio

I am facilitating the students and scholars of Management and Commerce for the past 30 years with my expertise in the following areas Marketing Mangement,Consumer Behaviour,Services Marketing,Retail Management, Research Methodology, International Business, Sales and Advertising Management and Strategic Management, Services Marketing, Sales and Distribution Management and Business Communications and Promotion Management.

Personal Details

  • Female
  • Assistant Professor - Selection Grade , Maulana Azad National Urdu University
  • MAULANA AZAD NATIONAL URDU UNIVERSITY, Hyderabad, Telangana
Ph.D
Osmania University 2016
M.PHIL
Alagappa University 2011
NET UGC
Other Institute 2010
M.B.A
Osmania University 1994
B.Ed
Osmania University 1992
Assistant Professor - Selection Grade Sep 2022 – Present
Maulana Azad National Urdu University | Department of Management and Commerce
Assistant Professor (Grade-II) Sep 2018 – Sep 2022
Maulana Azad National Urdu University | Department of Management and Commerce
Associate Professor Jul 2011 – Aug 2014
Amjad Ali Khan College of Business Administration
Associate Professor Aug 2007 – Aug 2011
Anwarul-Uloom College of Computer Science
Assistant Professor Oct 1994 – Aug 2007
Anwarul-Uloom College of Computer Science

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Scholarly Work

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ONLINE FOOD DELIVERY APPS AND ITS IMPACT ON CONSUMER BUYING BEHAVIOUR-WITH REFERENCE TO SELECT CITIES OF SOUTH INDIA

University MAULANA AZAD NATIONAL URDU UNIVERSITY
Year 2023

Purchasing Pattern of Consumers towards Select Electronic Goods -A Study of Online Shopping

University Maulana Azad National Urdu University
Year 2023

Impact of Social Media Marketing on Customer Loyalty Towards Organized Apparel Retail Outlets in Northern India

University Maulana Azad National Urdu University
Year 2024
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Scholarly Publications

Customer Perception towards Online Bike-Taxi Services: An Empirical Study

Open Access
article
Year: 2022. Volume: 26 , Pages: 432-437 .
Authors: Syed Abul waseem and Reshma Nikhat

Customer perception and expectations towards the services of organised retail outlets: an empirical study in the twin cities of Hyderabad and Secunderabad-a review

Open Access
article
International Journal of Financial Services Management. Year: 2022. Volume: 11 , Pages: 95-115 .
Authors: Reshma Nikhat

Impact Of Coronavirus On Consumer Behaviour

Open Access
Conference Paper
ECS Transactions. Year: 2022. Volume: 107 , Issue: 1 , Pages: 11559-11565 .
Authors: Raza M.D.;Nikhat R.
DOI 10.1149/10701.11559ecst

Automatic Real-Time Medical Mask Detection Using Deep Learning to Fight COVID-19

Open Access
Article
Computer Systems Science and Engineering. Year: 2022. Volume: 42 , Issue: 3 , Pages: 1181-1198 .
Authors: Rahmani M.K.I.;Taranum F.;Nikhat R.;Farooqi M.R.;Khan M.A.
DOI 10.32604/csse.2022.022014
12 17

Impact of Corona Virus on Online Marketing

Open Access
article
Year: 2021. Volume: 6 , Pages: 238-242 .
Authors: Danish Raza &Reshma Nikhat

The Rise of online Marketing in India

Open Access
article
Year: 2021. Volume: special , Pages: 3071-3078 .
Authors: Danish Raza & Reshma Nikhat

Influence of Factors on Customers Using Online Food Ordering Applications: An Empirical Study

Open Access
article
Year: 2021. Volume: 8,2 , Pages: 21-28 .
Authors: Syed Waseem Abul & Dr Reshma Nikhat

Online Shopping Behavioral Patterns of consumers: A Study in the city of Hyderabad

Open Access
book chapter
Year: 2020.
Authors: Syed Mohammed Abdul Waseem and Reshma Nikhat