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Dr Mallika Sankar

vidwan id: 116759
Female

Assistant Professor, School of Business and Management
Christ University

Expertise

  • Management

Publications

Total Articles 23
Books 0
Proceedings 0

Publications

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Scopus

Citations 12
h-index 2

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Citations 0
h-index 0
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Professional Recognition

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Bio

Research guide, Assistant professor and researcher with 13 years of experience in academia. Served in industry at various administrative positions for over 12 years. Published articles and co-authored a book in research methodology. A preferred resource person in several faculty development programs, conferences and workshops. Resource person in the programs organized by AICTE and an invited speaker in many public events and academic institutions. Areas of teaching include research methodo

Personal Details

  • Female
  • Assistant Professor , Christ University
  • Hulimavu
PhD
Bharathiar University 2018
Assistant Professor May 2019 – Present
Christ University | School of Business and Management

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Scholarly Work

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Scholarly Publications

Exploring the role of social media marketing in the education sector

Open Access
Book Chapter

Sustainable practices in Indian aviation

Open Access
Book Chapter

New Paradigms in Customer Purchase Behaviour Amidst Covid-19

Open Access
book chapter
Authors: Dr. Mallika Sankar, Ms. Athira Nair, Ms. Diya Suresh

Indian Consumers Animosity Level on Chinese Products and Services - Impact of Post-Galwan Standoff

Open Access
article
Authors: Mallika Sankar

Impact of organizational culture on strategic behaviour outcome among the members of self financing business schools in kerala

Open Access
article

A Study on Institutional Factors Leading to Well-Being among Faculty Members of Self Financing Business Schools in Kerala

Open Access
journal-article

A study on organizational cultural factors leading to organizational citizenship behaviour among faculty members of self financing business schools in Kerala.

Open Access
article